Analisis Potensi dan Perencanaan Agrowisata di Desa Ciliang, Pangandaran

Authors

  • Ronny Irawan Wahju IPB University
  • Rezkino Thoybah IPB University
  • Muhammad Fayyadh Fahrizal IPB University
  • Muhammad Alfarezi IPB University
  • Lia Melawati IPB University
  • Clarisyah Karenia Putri IPB University
  • Yudithia Saelan IPB University
  • Fithriana Khalila IPB University
  • Tito Dzullyardana Putra IPB University

DOI:

https://doi.org/10.29244/jpim.7.2.313-326

Keywords:

community empowerment, local wisdom, sustainable agrotourism

Abstract

This activity aims to empower local potential to achieve sustainable agrotourism-based economic independence, creating agrotourism destinations managed in a participatory and inclusive manner by the community. Implementation methods include a participatory approach, mapping local potential, institutional mentoring, and the development of environmentally friendly agrotourism attractions and infrastructure. Results indicate increased community involvement in agrotourism management, the growth of community-based tourism awareness groups, and the establishment of educational agrotourism routes that integrate agriculture, local culture, and environmental conservation. Furthermore, this activity encourages the emergence of micro-enterprises based on local products that support the local economy. This activity demonstrates that a community-based approach and sustainability principles are effective in developing agrotourism destinations that not only improve economic well-being but also maintain environmental sustainability and strengthen local cultural identity.

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Published

2025-11-06