About the Journal

Business Review and Case Studies (BRCS) receive a variety of Business case studies and Business ideas generated from research that can be used for the education of professionals in the Business field. BRCS publishes papers that contribute to understanding the world of Business and its Developments. The published papers use extensive research methods including statistical analysis, case studies, field research, and various other recent analyses. This journal puts forward articles that provide additional knowledge and information in the field of business in the broadest sense. The journal also aims to disseminate high-quality scholarly works that contribute to academic advancement and provide practical insights for the business community. Hopefully, this Journal contributes to the management and business education. BRCS is published by the School of Business, IPB University (SB-IPB). BRCS was first published at the beginning of 2020 with two times per year in frequency in April  and August. Since 2022, brcs has been published 3 times a year, namely April, August and December.

On 09-05-2023 BRCS was published by the School of Business, IPB University (SB-IPB) associated with Asian Association for Consumer Interests and Marketing (AACIM). It's MOU can be downloaded here.

Editors can revise the paper without changing the substance and content after a blind review process. The articles sent by the author must be an original script and is not being considered for publication by other journal or publishers.  Base on Director General of Higher Education, Research, and Technology of the Republic of Indonesia 164/E/KPT/2021 BRCS get ranked 3 accredited (SINTA 3) status.  Base on Director General of Higher Education, Research and Technology, Ministry of Education, Culture, Research and Technology of the Republic of Indonesia No 72/E/KPT/2024 BRCS get ranked 3 accredited (SINTA 3) status until 2027.

EISSN : 2721-6926

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Current Issue

Vol. 7 No. 1 (2026): BRCS, Vol 7 No 1, April 2026

This issue consists of 15 articles from 40 authors affiliated with 5 institutions from 1 countries, including: 

Indonesia:  IPB University,  Universitas Trunojoyo Madura,  Universitas Indonesia,  Sekolah Tinggi Manajemen PPM,  Universitas Pelita Harapan 
 

Published: 2026-04-30

Articles

  • Enhancing Sustainability Performance Through Environmental Awareness and The Mediating Role of Green Behavior: a Case Study of PT Bank Xyz

    Rahman Aulia Mulki, Raden Isma Anggraini, Rizal Sjarief
    1
    DOI: https://doi.org/10.17358/brcs.7.1.1

  • Mapping Supply Chain Actors’ Readiness on New Technology in Fresh Fruit and Vegetable Traceability System

    Anggia Rifani, Nur Hasanah, Dikky Indrawan
    14
    DOI: https://doi.org/10.17358/brcs.7.1.14

  • The Roles of Marketing Mix, Brand Image, and Brand Awareness in the High School Selection Model

    Lisani Alhay Lusarno, Ujang Sumarwan, Nur Hasanah
    27
    DOI: https://doi.org/10.17358/brcs.7.1.27

  • Discounted Cash Flow Valuation of Indonesian Telecommunication Stocks: Investment Implications for PT Lembur Sadaya Investama

    Febriann Dedy Syahputra, Lien Herlina, Fithriyyah Shalihati
    41
    DOI: https://doi.org/10.17358/brcs.7.1.41

  • Financial Feasibility Analysis in Circular Economy Projects: a Case Study of Salt Waste Utilization Through Clean Production Technology

    Prasetyo Nugroho, Aprilina Susandini, Wulan Safitri, Widya Rizka Arfy
    53
    DOI: https://doi.org/10.17358/brcs.7.1.53

  • Examining the Fiscal Paradox in The Cost of Taxation and Its Impact on Renewable Energy  Transition in Indonesia

    Raissa Arifafarina, Haula Rosdiana
    65
    DOI: https://doi.org/10.17358/brcs.7.1.65

  • Exploring the Relationship Between Religiosity and Sharia Investment Intentions: The Role of Investment Knowledge and Risk Perception

    Fitri Safira, Rizki Nurul Amalia
    75
    DOI: https://doi.org/10.17358/brcs.7.1.75

  • Evaluation and Strategy to Improve The Performance of Automotive Component Company

    Ratri Eka Yuniarsih, Dikky Indrawan, Suprehatin
    84
    DOI: https://doi.org/10.17358/brcs.7.1.84

  • Human Resource Performance Improvement Strategies at Bank X Regional Office of South Sumatra

    Rega Kusuma Putra, Nimmi Zulbainarni, Popong Nurhayati
    96
    DOI: https://doi.org/10.17358/brcs.7.1.96

  • Learning Management Systems Adoption Based on Technology Acceptance Model: a Study of a Mining Company

    Rangga Kelana, Diyah Ratna Fauziana
    107
    DOI: https://doi.org/10.17358/brcs.7.1.107

  • Entrepreneurial and Market Orientation on Coffee Shops Performance Mediated By Competitive Advantage

    Amelia Veronica, Alfonsius
    118
    DOI: https://doi.org/10.17358/brcs.7.1.118

  • ERP and Big Data-Enabled Business Model Canvas for Sustainable Dairy Cooperatives in West Java, Indonesia

    Achmad Fadillah, Asaduddin Abdullah, Raden Trizaldi Prima Alamsyah, Anggi Mayang Sari
    130
    DOI: https://doi.org/10.17358/brcs.7.1.130

  • Generational Differences in Perceived Promotion Mix Effectiveness on Shopee: Evidence From Generation X, Y, and Z Consumers in Indonesia

    Raida Hasna, Khairiyah Kamilah, Tanti Novianti
    142
    DOI: https://doi.org/10.17358/brcs.7.1.142

  • Social Media Marketing Activities, Brand Trust, and Brand Loyalty in The Insurance Industry: Evidence from Zurich Indonesia

    Rindang Nur Alam, Siti Jahroh, Fithriyyah Shalihati
    152
    DOI: https://doi.org/10.17358/brcs.7.1.152

  • Instagram Marketing and Brand Awareness among Generation Z: Evidence from an Indonesian Creative Photography Studio

    Irodah Al-Malik, Retnaningsih, Sendy Ilmi
    164
    DOI: https://doi.org/10.17358/brcs.7.1.164
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