Technology Contribution Coefficient and Social Return on Investment: Evaluating Technology Assistance in The CSR Program of PT XYZ Banten

Authors

  • Fathia Zahra Zabidi School of Business, IPB University, Jl. Pajajaran Bogor 16151, Indonesia
  • Retnaningsih School of Business, IPB University, Jl. Pajajaran Bogor 16151, Indonesia
  • Yudha Heryawan Asnawi School of Business, IPB University, Jl. Pajajaran Bogor 16151, Indonesia

DOI:

https://doi.org/10.17358/brcs.7.2.278

Abstract

Background: Corporate Social Responsibility (CSR) programs are often evaluated through their social outcomes alone, while the technological capability of the beneficiaries that shapes those outcomes receives little attention.
Pupose: This study was conducted with the aim of assessing the contribution of technical assistance and the social impact of PT XYZ Banten's CSR program.
Design/methodology/approach: Data were collected through observations, in-depth interviews, and questionnaires from 20 respondents selected by purposive sampling. The method used is the technometric method to assess the Technology Contribution Coefficient (TCC) and the Social Return On Investment (SROI) method to evaluate the social impact of the program.
Findings/result: The results show that the contribution of technology in Zala Priority is considered "sufficient" to contribute to business processes with the priority of developing its technology components, namely orgaware, humanware, technoware, and inforware. The CSR program is considered to be running well by providing two impacts on PT XYZ Banten and seven impacts on the community.
Conclusion: The CSR program implemented by PT XYZ Banten related to community empowerment of convection businesses is running well so it needs to be maintained and developed.
Originality/value (State of the art): PT XYZ Banten was awarded for its consistency in training, fostering, and empowering the community. A social impact analysis related to PT XYZ Banten's assistance with technological facilities had never been done before.

Keywords: CSR, technology contribution coefficient, technometric, social impact, SROI

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Published

2026-10-16

How to Cite

Zabidi, F. Z., Retnaningsih, & Asnawi, Y. H. (2026). Technology Contribution Coefficient and Social Return on Investment: Evaluating Technology Assistance in The CSR Program of PT XYZ Banten. Business Review and Case Studies, 7(2), 278. https://doi.org/10.17358/brcs.7.2.278