MODEL I’SWOT BAGI PERUMUSAN STRATEGI PENGEMBANGAN AGROINDUSTRI UNGGULAN WILAYAH DI SULAWESI UTARA

Abstract

ABSTRACT

The objective of this research is to formulate the agroindustrial development strategy by integrated agroindustry with region superiority concepts. I’SWOT is an expert choice justification model which is used to engineer the structural analysis model by taking several elements of the strategic environmental factors. SWOT analysis for the strategic environmental factors has identified the significant aspect of the supporting elements, constraints and, the groups of the alternative strategy. Interpretative Structural Modelling (ISM) is used to find out the principal sub-elements of each development system. Agroindustrial stakeholders and need’s elements have been analysed to enrich the model.  Complete analysis of this research has built successfully the model of the strategic formulation for region superiority agroindustry development, considering respective limitation.

Keywords : I’SWOT model, development strategy, agroindustry