Indonesia

All Items

• Understanding Non-Wage Workers Behavior Towards BPJS Employment Programs: A Boundedly Rational Planned Behavior Analysis

  Sri Hartono, Sufrin Hanan, Agustinus Hariadi Dwi Purwanto

  157

  DOI: https://doi.org/10.17358/ijbe.11.1.157

• Understanding B2B Consumer Satisfaction Through Perceptual and Cognitive Lenses: A Case Study of Geotronix Indonesia

  Fajar Setio Adi, Esti Lestari; Fathony Rahman

  137

  DOI: https://doi.org/10.17358/ijbe.12.1.137

• Uncovering Psychographic Segments in Indonesia’s Modest-Fashion Market Using VALS and K‑Means Clustering

  Diva Putri Pradani; Yati Rohayati, Tiara Verita Yastica

  125

  DOI: https://doi.org/10.17358/ijbe.12.1.125

• The Role of Innovation and The Entrepreneurship Ecosystem in Creating Sustainable Development of Islamic Endowment (Waqf) : A Systematic Review

  Rindawati Maulina, Wawan Dhewanto, Taufik Faturohman

  106

  DOI: https://doi.org/10.17358/ijbe.11.1.106

• The Role of Green Marketing Effect, Price On Millenial Consumers Green Purchase Behaviour Mediated by Green Brand Equity

  Fani Firmansyah, Puji Endah Purnamasari, Lailatul Farida, Maretha Ika Prajawati

  162

  DOI: https://doi.org/10.17358/ijbe.12.1.162

• The Role of Entrepreneurial Motivation as A Mediator for The Campus Environment and Entrepreneurial Self-Efficacy in Generation Z

  Beatrix Adelaide Herijanto, Srinathasya Br Sitepu

  660

  DOI: https://doi.org/10.17358/ijbe.11.3.660

• The Role of Brand Authenticity, Brand Image, and Brand Love in Driving Repurchases and Advocacy of Indonesian Fashion Brands

  Azarine Nurfairuz Kalyana

  493

  DOI: https://doi.org/10.17358/ijbe.11.2.493

• The The Role of Agencies and Strategy Innovation on Regular Customers at PT. XZY Branch of Ben Line Shipping

  Agung Kwartama, Samiyono, Victoria Abosede Orgunsanya

  419

  DOI: https://doi.org/10.17358/ijbe.11.2.419

• The Path to Loyalty: Examining Shopee’s Service Attributes and Customer Satisfaction of Customers in Jakarta

  Tommy Setiawan Ruslim, Audrey Aurellia

  505

  DOI: https://doi.org/10.17358/ijbe.11.2.505

• The Influence of Social Media Use, E-Commerce, and Korean Wave on The Entrepreneurial Interest of Dharma Andalas University Students

  Loli Amanda Putri, Lucy Chairoel

  712

  DOI: https://doi.org/10.17358/ijbe.11.3.712

• The Influence of Hedonic Consumption Tendency and Scarcity Message on Impulsive Buying Mediated By Positive Emotions

  Arya Emerald Dwiguna Rahma, Christina Whidya Utami

  199

  DOI: https://doi.org/10.17358/ijbe.11.1.199

• The Influence of Digital Transformation On The Performance of Culinary SMEs in Bogor District Using The Technology Organization Environment (TOE) Model

  Andika Dwi Putro, Eko Ruddy Cahyadi, Elisa Anggraini

  344

  DOI: https://doi.org/10.17358/ijbe.11.2.344

• The Influence of Consumer Buying Behavior on Continuously Intention the Application of Online Food Delivery (OFD) in Indonesia

  Fini Anjela Perangin-Angin, Megawati Simanjuntak, Asep Taryana

  442

  DOI: https://doi.org/10.17358/ijbe.11.2.442

• The Influence of Chatbot Information Systems on Customer Experience and Social Media Engagement in Marketplaces

  Annisa Giwang Cempaka, Triana Rahajeng Hadiprawoto

  16

  DOI: https://doi.org/10.17358/ijbe.11.1.16

• The Impact of Transformational Leadership and ICT Utilization on MSMEs Performance: Exploring The Mediating Role of Digital Literacy

  Budi Sunarso, Abu Muna Almaududi Ausat, M. Indre Wanof, Rahmat Al Hidayat, Itot Bian Raharjo

  263

  DOI: https://doi.org/10.17358/ijbe.11.2.263

• The Impact of Service Quality and Customer Satisfaction on Reuse Intention in Urban Public Transportation

  Gita Indri Anjani, Popong Nurhayati, Lilik Noor Yuliati

  212

  DOI: https://doi.org/10.17358/ijbe.11.1.212

• The Impact of Personal And Environmental Factors Through Experience Characteristics on Entrepreneurial Performance in Indonesian Start-Ups

  Lilian Danil, Siti Jahroh, Rizal Syarief, Asep Taryana

  306

  DOI: https://doi.org/10.17358/ijbe.11.2.306

• The Impact of Network Capability on Knowledge Creation and Business Performance: a Mediator Moderator Analysis

  Wahyu Eko Pujianto, Izyanti Awang Razli , Bella May Ranti Putri, Nico Irawan

  276

  DOI: https://doi.org/10.17358/ijbe.11.2.276

• The Impact of Green Experiential Marketing on Brand Perception and Customer Loyalty: A Case Study of Sukkha Citta with Perceived Value as Mediator

  C Christianingrum, Tissa Aulia Damayanti

  174

  DOI: https://doi.org/10.17358/ijbe.12.1.174

• The Impact of Customer Testimonials and Brand Trust in Women's Hijab Repurchase Intention in Cirebon

  Umiyaroh, Icha Dinda Lestari Oktavani, Siska Ernawati Fatimah, Soesanty Maulany

  519

  DOI: https://doi.org/10.17358/ijbe.11.3.519

• The Effect of Product Packaging Innovation, Branding, and Technological Capability on MSME Performance: A Case Study of Fresh Noodle Producers in The Madiun Residency

  Rochmat Aldy Purnomo, Rebecca Cindy Sartika, Aulia Hapsari Juwita, Siti Chamidah, Sri Hartono, Thi Thom Thom Nguyen

  1

  DOI: https://doi.org/10.17358/ijbe.11.1.1

• The Effect of Gender-Role Orientation, Volition, and Parental Influence on Entrepreneurial Intention

  Nony Kezia Marchyta, Cynthia Ariela Sulianto, Eddy Madiono Sutanto

  147

  DOI: https://doi.org/10.17358/ijbe.11.1.147

• The Effect of Digitalization and Social Media: Generation Z's Purchase Intentions for Somethinc Skincare Products in Indonesia

  Riska Azzura Lubis, Rina Suthia Hayu

  430

  DOI: https://doi.org/10.17358/ijbe.11.2.430

• The Change of Visitor Intention Toward Virtual Reality Using The Theory of The Acceptance Model

  Aisyah Nur Azizah, Eko Ruddy Cahyadi, Heti Mulyati

  454

  DOI: https://doi.org/10.17358/ijbe.11.2.454

• The Amplification of Generative Artificial Intelligence (AI) in Content Marketing For Women Micro-Entrepreneurs: Qualitative Case Study Approach

  Ghaling Achmad Abdul Ghonisyah, Ai Kusmiati Asyiah

  724

  DOI: https://doi.org/10.17358/ijbe.11.3.724