Vol. 8 No. 2 (2023): Journal of Consumer Sciences

Articles

• Self–Brand Connection and the Decision to Purchase Counterfeit and Original Luxury Brands in Tanzania

  Frida Thomas Pacho

  93-110

  • pdf
• How to Ensure Consumer Safety for Unbranded Refill Drinking Water Depots?

  Anna Maria Tri Anggraini

  111-123

  • pdf
• The Instagram Effect on Tourist Destination Choices: Unveiling Key Attraction Elements

  Beni Ismarizal, Ahmad Hudaiby Galih Kusumah

  124-137

  • pdf
• “Go Healthy”: Diet Catering for Obese Consumers with a Consumer Discovery Approach

  Nadya Yona Eka Putri, Retnaningsih, Asep Taryana

  138-154

  • pdf
• The Effect of Advertisement, Word of Mouth, and Brand Awareness towards Buying Decision on "Ruang Guru Apps" in SMU Negeri XYZ Surakarta

  Andri Astuti Itasari, Nurnawati Hindra Hastuti

  155-169

  • pdf
• Evaluating The Consumer Preference of UHT Ultra Milk Flavor: Evidence from Generation Z Consumers

  Fellicia Etano Santoso, Wahyu Dyah Prastiwi, Mukson

  170-186

  • pdf
• Service Quality and Trust as Predictors of Online Purchasing Decisions Mediated by Perceived Risk

  Sutisna, Mochamad Saefullah, Juwita

  187-203

  • pdf
• MSME Performance: Financial Information System, Work Productivity, and E-commerce

  Andi Arifwangsa Adiningrat, Idrawahyuni, Rustan, Yuyu Ruhayu

  204-219

  • pdf
• The Determinants of Purchase Intention Halal Products: The Moderating Role of Religiosity

  Liza Nora, Nurul Sriminarti

  220-233

  • pdf