Integrasi Green Marketing, Green Brand Loyalty, dan Green Brand Innovativeness dalam Mempengaruhi Green Purchase Intention. Jurnal Manajemen dan Organisasi, [S. l.], v. 17, n. 3, p. 259–274, 2026. DOI: 10.29244/jmo.v17i3.72437. Disponível em: https://journal.ipb.ac.id/jmo/article/view/72437. Acesso em: 11 sep. 2026.