Why Do K-Pop Fans Buy Impulsively? A Study on Perceived Scarcity, FOMO, and Self-Control. Journal of Consumer Sciences, [S. l.], v. 10, n. 2, p. 299–316, 2025. DOI: 10.29244/jcs.10.2.299-316. Disponível em: https://journal.ipb.ac.id/jcs/article/view/63236. Acesso em: 10 jan. 2026.