Understanding Zillennials Consumer Green Behavior of Reducing Plastic Bag Use through the Theory of Planned and Interpersonal Behavior. Journal of Consumer Sciences, [S. l.], v. 9, n. 2, p. 206–225, 2024. DOI: 10.29244/jcs.9.2.206-225. Disponível em: https://journal.ipb.ac.id/jcs/article/view/54010. Acesso em: 24 dec. 2025.