RADIANSYAH, Egi; LISTIANA, Melda. The Influence of Live Streaming and Content Marketing on Gen Z’s Purchase Intention: The Mediating Role of Trust in Tiktok Live in South Lampung. Jurnal Aplikasi Bisnis dan Manajemen, [S. l.], v. 11, n. 3, p. 1064, 2025. DOI: 10.17358/jabm.11.3.1064. Disponível em: https://journal.ipb.ac.id/jabm/article/view/64044. Acesso em: 12 jan. 2026.