VANNY DANASWARI, Kamelia; HIDAYATI, Aprihatiningrum. Celebrity Endorsement, Perceived Risk, and Purchase Intention: The Moderating Role of Brand Image. Jurnal Aplikasi Bisnis dan Manajemen, [S. l.], v. 10, n. 2, p. 434, 2024. DOI: 10.17358/jabm.10.2.434. Disponível em: https://journal.ipb.ac.id/jabm/article/view/49488. Acesso em: 25 dec. 2025.