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Vol. 9 No. 1 (2024): Journal of Consumer Sciences
Published:
2024-01-31
Articles
Tour Company’s Service Quality and Tourists’ Revisit Intention in Arusha Region Tourist Destinations
Dioscory Majaliwa, Chacha Magasi
1-21
Abstract View : 600
Download :423
10.29244/jcs.9.1.1-21
pdf
Improving The E-Satisfaction and E-Loyalty Based on E-Trust and E-Service Quality on Shopee Customer
Dila Ayu Ramanda Kuska, Heri Wijayanto, Adi Santoso
22-39
Abstract View : 761
Download :709
10.29244/jcs.9.1.22-39
pdf
The Role of 7P Marketing Mix toward Consumer Satisfaction and Loyalty of XYZ Beauty Clinic
Ade Agusti Alwinie, Popong Nurhayati, Bagus Sartono
40-62
Abstract View : 614
Download :614
10.29244/jcs.9.1.40-62
pdf
Analysis of Marketing Mix and MSME Loan Distribution Strategies at Bank Tabungan Negara
Rifki Salman Alfarizy, Idqan Fahmi, Moch Hadi Santoso
63-81
Abstract View : 311
Download :258
10.29244/jcs.9.1.63-81
pdf
The Influence of Knowledge and Risk Perception on Food Label Reading Behavior among Adolescents in Rural and Urban Areas of Bogor
Rengganis Novyanti Hajijah, Retnaningsih Retnaningsih
82-101
Abstract View : 352
Download :361
10.29244/jcs.9.1.82-101
pdf
Purchasing Decisions and Consumer Preferences of Millennials and Zoomers at Coffee Shops
Depicha Zambustya Zamborita, Yanti Nuraeni Muflikh, Al-May Abyan Izzy Burhani
102-121
Abstract View : 1808
Download :1047
10.29244/jcs.9.1.102-121
pdf
The Impulsive Buying Behavior of H&M Products in Gen-Z: The Role of Income and Self-Esteem
Nastasya Ryoko Bonang Tessy, Setiasih Setiasih
122-141
Abstract View : 1083
Download :1013
10.29244/jcs.9.1.122-141
pdf
Enhancing Unit-linked Insurance Consumer Loyalty: The Role of Service Quality, Information Asymmetry, and Agent Marketing Strategies
Edi Yoga Prasetyo, Ujang Sumarwan, Nur Hasanah
142-162
Abstract View : 331
Download :310
10.29244/jcs.9.1.142-162
pdf
https://journal.ipb.ac.id/index.php/jcs
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