Djamaludin M.D. and Silmie D.M. 2021. Analysis of Lifestyle, Advertising Effectiveness, and Instant Coffee Consumption among Peri-Urban Farmers: Analysis of Lifestyle, Advertising Effectiveness, and Instant Coffee Consumption among Peri-Urban Farmers. Journal of Consumer Sciences. 6, 2 (Aug. 2021), 167-182. DOI:https://doi.org/10.29244/jcs.6.2.165-180.