Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness)

Risiko Usaha Peternakan Ayam Broiler di Kecamatan Kapuas Kabupaten Sanggau

2024-06-28T11:18:14+07:00

One of the agricultural subsectors that has the potential to be developed is the livestock subsector. The livestock sector has great potential with the increase in chicken meat consumption every year but has complex problems from both internal and external factors, giving rise to risks and uncertainty. Therefore, there is a need for further research aimed at identifying sources of risk, analyzing the magnitude of production and price risks in partnered and non-partnered broiler chicken farming businesses so that risk management can be identified that can be applied to control risks in broiler chicken businesses in Sanggau Regency. The method used in this research is the method of observation and direct interviews with business owners and collecting data in the form of questionnaires with a combined research approach, namely a method that combines quantitative methods and qualitative methods in research so that more comprehensive, valid, reliable and objective data is obtained. The results of research conducted in Kapuas District, Sanggau Regency show that the risks faced by farmers are social risks in the form of lawsuits and theft, physical risks in the form of fires caused by negligence, production risks originating from DOC quality factors, weather, disease, human resources, predators, cage conditions, food and drink, fluctuations in selling prices, high input prices. The high risk of broiler chicken farming can also be seen from the coefficient of variation value ≥ 0.5, which indicates that the broiler chicken farming business faces the possibility of making a loss in each period.

Studi Perkembangan Agribisnis Kelapa dengan Pendekatan Business Model Canvas (BMC)

2024-06-28T11:18:18+07:00

Muara Tami District, RI-PNG border, is an area located in the city of Jayapura, Papua Province. The leading commodity of this region is coconut, further studies related to the development of agribusiness and derivatives of coconuts need to be carried out so that appropriate industrial development related to this commodity can be mapped in the future. The purpose of this research is to explore the development of the coconut agribusiness industry using a chart of agribusiness sub-systems from upstream to downstream and presented with a BMC approach. The results of the study produced a list of potential coconut tree derivative products to be developed in the future, especially the list of derivative products from coconuts consisting of various processed fruit meat, fruit water, coir, and coconuts shells,. Future suggestions are the development of the coconut agribusiness sector with efforts to diversify the use of coconuts such as the development of coconut derivative industries with integrated coconut agroindustry development programs and activities. Further research is expected to be more aimed at observing coconut agribusiness development strategies on the most potential parts of coconut trees both in terms of benefits and economic value.

Daya Saing dan Determinan Ekspor Kopi Indonesia Di Jepang

2024-06-28T11:18:29+07:00

Indonesian coffee export has reached various countries, one of its destinations is Japan with export share around 8,58%. Moreover, Indonesia and Japan have taken an effort to normalize their bilateral trade through Indonesia-Japan Economic Partnership Agreement (IJEPA). However, the average of Indonesian coffee export to Japan shows a downturn around 3,81% per years which expected due to non-tarif barriers and low utilization of IJEPA. This research aims to examine the competitiveness and determinants of Indonesian coffee export to Japan on long and short term and employs multiple linear regression using Error Correction Mechanism (ECM) approach. The research result shows that Indonesian coffee has medium comparative advantage in Japan market with downturn growth during 2001-2022 period. Furthermore, world coffee price and Indonesian coffee competitiveness in Japan become the significantly positive factors that affect Indonesian coffee export on long and short term. The other factors that affect Indonesian coffee export on long term are Indonesia real GDP, Japan real GDP, and dummy IJEPA agreement. Therefore, the quality improvement of Indonesian coffee with single origin and environmentally responsible characteristics is urgent to boost competitiveness and reduce the effect of world coffee price changes.

Pengaruh Perilaku Kewirausahaan Terhadap Kinerja Usahatani Kopi Organik di Kabupaten Sumbawa

2024-06-28T11:18:10+07:00

Coffee is an important plantation commodity for Indonesian economy. Market demand is an opportunity to improve the performance of coffee farming, especially organic coffee. Success in farming is driven by individual and environmental factors such as farmer competency, cultivation techniques, facilities and infrastructure, and post-harvest handling. Farmer’s' success is influenced by internal factors, That is entrepreneurial behavior. This research aims to identify individual characteristics, analyze individual and environmental factors on entrepreneurial behavior, as well as the influence of entrepreneurial behavior on the performance of organic coffee farming. The number of respondents taken using the census method was 180 farmers. Data analysis using SmartPLS 3.0. The research results show that the age characteristics of farmers are 45–56 years with quite a long experience. Most of the farmers are elementary school graduates, and the owning of land area is 0-1 hectare. Individual and environmental factors have a positive and significant influence on entrepreneurial behavior, the most dominant indicators are farming scale and perception. The most dominant indicators of environmental factors are the availability of input materials and solidarity between farmers. Entrepreneurial behavior also has a positive and significant effect on farming performance with the most dominant indicators being diligent farming and the courage to take risks. This shows that entrepreneurial behavior can improve the performance of organic coffee farming. Optimizing the entrepreneurial behavior of organic coffee farmers can be done by increasing farmer capacity, as well as government support in cilities and infrastructure for farmers to support farming activities.

Sistem Pemasaran Kopi Robusta di Kota Pagar Alam Sumatera Selatan

2024-06-28T11:18:38+07:00

Robusta coffee is a major commodity cultivated in Pagar Alam City. Coffee production increased by 65,1 percent from 2020 to 2021 is experiencing problems weak bargaining position of farmers in determining prices. This study aims to analyze the Robusta coffee marketing system in Pagar Alam City using market structure, market conduct, and market performance approaches. Determination of the farmer’s sample using purposive sampling method which identified 80 farmer respondents and 15 marketing agency respondents using the snowball sampling method. The structure of the Robusta coffee market in Pagar Alam City indicates an oligopoly. The Robusta coffee market faces a concentrated market with little competition indicating barriers to market entry. This is shown by the CR4 value of 0,64 where there are barriers to entry with an average MES (Minimum Efficiency Scale) value from 2018 to 2022 with a value of 12,1 percent. Robusta coffee marketing channels involve farmers and marketing institutions such as collecting traders, cooperatives and industries. Marketing channel 1 is relatively efficient where the marketing margin has the smallest value 37,78 percent and the farmer's share value with the highest value is 62,22 percent. Efforts to overcome an inefficient marketing system include disseminating market information through applications and websites, adding value to products, and forming farmer groups. Cooperatives provide credit facilities and enter into a contract system with farmers

Pengaruh Bauran Pemasaran Terhadap Loyalitas Melalui Kepuasan Konsumen Rumah Makan Pondok Gabus Lukman

2024-06-28T11:18:21+07:00

The restaurant industry has become one of the most rapidly growing sectors worldwide, including in Indonesia. One of the restaurants that plays an important role in the food industry in Bekasi City is Pondok Gabus Lukman Restaurant. However, in the face of increasingly fierce competition, Pondok Gabus Lukman Restaurant needs and continues to innovate in marketing strategies to maintain and increase market share and build loyalty through strong customer satisfaction. The purpose of this articles was to determine how the characteristics of customer satisfaction and loyalty in the influence of the marketing mix at Pondok Gabus Lukman restaurant. The purpose of this articles is to analyse the factors in the marketing mix that influence consumer loyalty at Pondok Gabus Lukman Restaurant. The method used in this research is a quantitative method with sampling conducted in this study is convenience sampling, namely the existence of screening in advance, namely consumers who visit more than once. The analysis method used is structural equation model, customer satisfaction index, and customer loyalty index. The results showed that the dimensions in the marketing mix (product, price and place) have a significant influence on customer satisfaction and loyalty, while the dimensions in the marketing mix (promotion, process, people / actors and physical evidence) have no significant effect on customer satisfaction and loyalty. The level of consumer satisfaction of Pondok Gabus Lukman Restaurant is in the satisfied category with a value of 76.86%, and the level of consumer loyalty is in the very loyal category with a value of 88.43%. This shows that the influence of the marketing mix of the Pondok Gabus Lukman Restaurant has a good influence on loyalty through customer satisfaction.

Analisis Strategi Pengembangan Usaha Koperasi Kopi Amungme Gold

2024-06-28T11:18:25+07:00

The success of the Amungme Gold Coffee Cooperative as a business actor can be influenced by the business model that has been used so far. The Amungme Gold Coffee Cooperative produces Amungme Gold Coffee products, which the Amungme people traditionally cultivate. This study aims to determine the cooperative’s business model, internal and external conditions, and analyze the design of a new and to analyze the design of a new business model to develop the Amungme Gold Coffee Cooperative using the interview method with internal cooperatives and consumers who have bought and consumed Amungme Gold coffee. The data were analyzed using the descriptive business model method the Amungme Gold Coffee Cooperative currently uses and mapped using the Business Model Canvas. Each BMC element is identified using SWOT to determine strengths, weaknesses, opportunities and threats to produce alternative strategies that the Amungme Gold Coffee Cooperative can use. The SWOT analysis results become a reference for analysis with a four-step analysis of the blue ocean strategy to produce alternative strategies for the new BMC. The results of the study indicate that there is a need for a change in business strategy at the Amungme Gold Coffee Cooperative. So several strategies are recommended: adding new business units and creating an educational cafe concept, customer service using online media, developing warehousing facilities, and increasing training and mentoring farmers in cultivation activities.

Faktor-Faktor yang Memengaruhi Penawaran Gula Indonesia

2024-06-28T11:18:45+07:00

Sugar is a strategic commodity that plays an important role. As the primary sweetener, the use of sugar has not yet been completely replaced by other sweeteners. Another essential role can also be seen in the extent of linkages in downstream industries, such as food and beverage, refined sugar, and pharmaceutical industries. This research aims to analyze what factors influence the supply of sugar and the elasticity of the sugar supply in Indonesia. This research uses secondary data in the form of time series data between 1992-2021. The analytical method that will be used quantitative method. The quantitative method uses a simultaneous equation modeling approach, where each equation is estimated using the Two-Stage Least Square (2SLS) method. Data processing in this research was carried out using the Microsoft Excel 2010 and EViews 12. The research results show that the factors that influence the supply of sugar in Indonesia include the amount of production, imports, exports and Indonesian sugar stocks. The amount of Indonesian sugar production is controlled by sugar-cane production and yield, with positive elasticity. Domestic sugar consumption affects the number of Indonesian sugar imports with positive elasticity, while exchange rate and sugar production affect the number of imports with negative elasticity. Domestic sugar prices affect the amount of Indonesian sugar export with negative elasticity, while GDP have a value positive elasticity. Sugar stock is the identity function of the previous year's sugar supply and the previous year's sugar consumption. The total supply of Indonesian sugar is the identity function of sugar production, sugar imports, sugar exports, and year-end sugar stocks.

Tata Kelola Rantai Nilai Gula Aren di Kabupaten Tasikmalaya

2024-06-28T11:18:41+07:00

The high price of palm sugar compared to non-palm brown sugar at the consumer level raises the question of which value-creation activities cause the price of palm sugar to be relatively more expensive. This study aims (1) to identify the actors and the roles of each actor involved in the palm sugar value chain and (2) to analyse the governance formed in the value chain. This study uses primary data obtained through interviews with questionnaires and field observations. The sampling technique used snowball sampling with 53 palm sugar farmers and 10 palm sugar collectors as respondents. Data were analysed using descriptive qualitative, which refers to the global value chain analysis (GVC) proposed by Gereffi. The results showed that (1) the identified actors in the palm sugar value chain consisted of palm farmers, palm sugar processors, palm sugar collectors, traders, support services, social enterprises, and consumers. Palm sugar processors and collectors are the most important actors in the palm sugar value chain in Tasikmalaya Regency; (2) overall, the type of governance that is formed in the palm sugar value chain in Tasikmalaya Regency is modular governance.

Sikap dan Preferensi Konsumen Terhadap Kopi Arabika Gayo

2024-06-28T11:18:07+07:00

The research aims to identify purchasing decisions, as well as to analyze consumer attitudes and preferences towards Gayo Arabica Coffee. This research uses primary data from an online survey using google forms involving 223 respondents who participated. Data were analyzed using descriptive analysis, fishbein multi-attribute analysis, and conjoint analysis. The research results show that the consumer decision making process goes through five decision stages. The comparison between three variants of arabica coffee, namely Gayo Arabica Coffee, Sidikalang Coffee, and Mandheling (lintong) Coffee show that consumer attitudes towards Gayo Arabica Coffee are more positive by 170.16 points. Gayo Arabica Coffee has advantages in the attributes of taste, aroma, product availability, aftertaste, and product information. This is supported by the results of consumer preferences on the level of attribute importance; the taste attribute has the highest level of attribute importance in Gayo Arabica Coffee products at 30.79 percent. Consumers also prefer Gayo Arabica Coffee, which has a sweet taste, a lingering aftertaste, strong aroma, light viscosity and a price of Rp 35,000/250g. Therefore, producers need to make improvements to product attributes that do not meet consumer expectations, as well as improve and maintain product attributes that meet consumer expectations.

Analisis Pendapatan Usahatani Cabai Rawit Merah di Kecamatan Ngablak Kabupaten Magelang

2024-06-28T11:18:03+07:00

Red cayenne pepper is a horticultural commodity that is a priority for the government's development at this time because it has a high economic value and has the potential to be developed. In March 2023 there was a volcanic ash eruption of Mount Merapi which had an impact on reducing the productivity and quality of red cayenne pepper. Sumberejo Village is one of the areas in Ngablak Subdistrict that conducts red bird's eye chili farming and is affected by the volcanic eruption. This research intends to evaluate chili farming after the eruption of Mount Merapi, which had a negative impact. Thus, this study aims to analyze the revenue, costs, and income, as well as the feasibility of cayenne pepper farming in Sumberejo Village, Ngablak sub-district, Magelang District. The type of research used is Descriptive quantitative. The sampling technique was done by purposive sampling with a total sample of 17 respondents. Data collection was done by interview. Data analysis techniques used are revenue analysis, costs, income, R / C Ratio, B / C Ratio, production BEP and price BEP. The results showed that cayenne pepper farming in Sumberejo Village provided revenue of Rp 93,471,342, -/ha/season, total costs of Rp 56,986,742, -/ha/season with the largest cost being fertilizer costs (27.47%), and income of Rp 36,484,600, -/ha/season. The feasibility of farming based on R/C Ratio is 1.64, B/C Ratio is 0.64, while the production BEP is 2,750.9 kg/ha and the price BEP value is Rp 10,130/kg. Based on the results of the study, it is concluded that despite being affected by the Merapi volcanic eruption, red bird's eye chili farming in Sumberejo Village still provides positive income and feasible to cultivate.

Pendapatan Usahatani Ubi Kayu Berdasarkan Saluran Pemasaran di Kabupaten Gunungkidul, Yogyakarta

2024-06-28T11:18:00+07:00

Cassava farms in Gunungkidul Yogyakarta face two marketing channel choices: through food processors (marketing channel 1) and intermediaries (marketing channel 2). Each channel requires different cassava quality and offers different prices. This paper compared cassava farm incomes through marketing channels 1 and 2 using the R/C ratio and independent sample t-test. A survey was conducted to interview 26 cassava farms through marketing channel 1 and 45 cassava farms through marketing channel 2. The results demonstrate that cassava farm incomes through marketing channel 1 are greater than farm incomes through marketing channel 2. Fertilizer costs significantly contribute to a total farm cost. This paper suggests that farmers improve their cassava quality and facilitate them to engage with food processors that offer high prices. Farmers must be encouraged to use fertilizers at the right dosage to reduce farm costs.

Faktor yang Berpengaruh Terhadap Kinerja Usaha Di UMKM Kota Depok

2024-06-28T11:18:34+07:00

This study aims to examine and analyze the effect of business strategy and technology utilization on business performance with business sustainability an intervening variable in Depok City SMEs. This type of research is quantitative, using primary data obtained from distributing questionnaires directly. Data analyzed with Structural Equation Modeling (SEM) Lisrel. The data collection technique in this study is purposive sampling. The population in this study of SMEs entrepreneurs in Depok City. The number of samples taken was 110 respondents based on the calculation of the LVS model simplification technique Leave Variable Score The results of the study show that there is no direct effect either for business strategy, it does not have a significant effect on business performance and the use of technology does not have a significant effect on business performance. The indirect influence of these two variables is significant, namely that business strategy has a significant effect on business performance through business sustainability. The use of technology also has a significant effect on business performance through business sustainability, and business sustainability has been proven to have a significant effect on business performance. This research provides an overview of managerial implications in the form of recommendations and strategies for the sustainability of MSME businesses which will have an impact on improving the performance of MSMEs in Indonesia.

Strategi Pengembangan Usaha Budidaya Udang Vannamei Dalam Meningkatkan Pendapatan Petambak di Kecamatan Klirong Kabupaten Kebumen

2024-06-28T11:17:54+07:00

Vannamei shrimp is a fishery commodity that has the potential to be developed. Klirong District has a high volume and value of vannamei shrimp production in Kebumen Regency. This research aims to analyze the vannamei shrimp commodity base, classify the growth of vannamei shrimp cultivation businesses, and formulate appropriate development strategies for vannamei shrimp cultivation businesses in Klirong District, Kebumen Regency. This research will analyze several aspects, including Location Quotient (LQ) analysis, Klassen Matrix analysis, External and Internal Factors, SWOT analysis, and formulating alternative strategies using the QSPM matrix. This research shows that vannamei shrimp is an essential commodity in Klirong District, Kebumen Regency, with a value of 1.18. Vannamie shrimp commodities in Klirong District, Kebumen Regency, are classified as advanced and slow-growing commodities. There are twelve alternative strategies in developing the vannamei shrimp cultivation business, the three strategic priorities with the highest value include implementing environmentally sound farming business practices, adopting innovative technology and implementing digitalization in production and marketing systems, as well as establishing good relationships with suppliers and customers and also expanding marketing.

Willingness To Pay Generasi Muda Terhadap Sayuran Organik di Wilayah Bogor dan Tasikmalaya

2024-06-28T11:17:47+07:00

The younger generation is the generation that has awareness of the environment and health. This generation tends to choose clean, organic, and natural foods. Organic vegetables are products with the highest consumption level among other organic agricultural products. Organic vegetables generally have a higher price, but are thought to provide more health benefits than non-organic vegetables. The research objectives are (1) to identify young generation’s perceptions of organic vegetables compared to non organic vegetables, (2) to estimate Willingness to Pay (WTP) value of organic vegetables, and (3) to analyze the factors that influence WTP. Data collection was carried out by distributing online questionnaires from late February to early May 2023. The number of respondents was 200 respondents spread across the Bogor and Tasikmalaya areas. Data analysis in this research includes factor analysis, Contingent Valuation Method (CVM), and binary logistic regression. The results showed (1) young Generation’s perceptions of organic vegetables included perceived quality of organic vegetable products, perceived benefits of organic vegetables for the environment, perceived trust in organic vegetables, and perceived benefits of organic vegetables for health. (2) Most of the respondents (86%) stated that they were willing to pay for organic vegetables at a higher price and Bogor's WTP value was lower than Tasikmalaya's WTP value. (3) Factors that have a significant effect on respondents' willingness to pay more are perceptions of trust in organic vegetables and perceptions of the benefits of organic vegetables for health.

Daya Saing Ekspor Karet Alam Manufaktur Indonesia di Pasar Internasional

2024-06-28T11:17:43+07:00

This research is about the competitiveness of manufactured natural rubber which includes TSNR (Technically Specified Natural Rubber) rubber, RSS (Rubber Smooked Sheets) rubber and Rubber Gloves in the 2000-2020 time period. The analytical tools used are Revealed Comparative Advantage (RCA) to determine comparative competitiveness, Market Share Index (MSI) to determine how much influence Indonesia's manufactured natural rubber exports have to destination countries and the world. This study also use Spearman Rank Correlation to determine the relationship between the competitiveness of Indonesian manufacturing natural rubber with competing countries. The research results show that Indonesian manufactured natural rubber has strong competitiveness with RCA>1. However, Indonesia is only able to dominate TSNR rubber compared to Thailand and Malaysia in the largest importer countries of rubber manufacturing in the markets of the United States, Japan and China. RSS Rubber is only able to rank second below Thailand in dominating the international market and exports to destination countries. Meanwhile, Indonesian Rubber Gloves are unable to be competitive when compared to Malaysia as the largest exporter and Thailand as well as to export destination countries. Indonesia's TSNR competitiveness has a medium and unidirectional relationship with Thailand, while it has a strong and unidirectional relationship with Malaysia. The competitiveness of the Indonesian RSS with Thailand and Malaysia has a weak and unidirectional relationship. Meanwhile, the competitiveness of Indonesian Rubber Gloves has a moderate and unidirectional relationship with Thailand, while it has a weak and unidirectional relationship with Malaysia.