Fiona, F., Daulay, M. Y. I. ., & Hayadi, I. . (2026). Click, Sell, Grow: The Moderating Role of Government Policy on Social Media Marketing and MSME Performance in Indonesia (A TAM-Based SEM Study). Indonesian Journal of Business and Entrepreneurship, 12(1), 196. https://doi.org/10.17358/ijbe.12.1.196