Indonesian Journal of Business and Entrepreneurship
type: channel
description: Indonesian Journal of Business and Entrepreneurship (IJBE) publishes information of empirical research and reviews in business and entrepreneurship. IJBE is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). IJBE was first published at the beginning of 2015 with three issue per year in January, May, and September. Editor receives articles of empirical research and reviews in business and entrepreneurship. IJBE is a peer reviewed journal that has been Accredited by the Ministry of Research, Technology and Higher Education Number 32a/E/KPT/2017 which is valid for 5 (five) years since enacted on 26 April 2017. Base on Directorate General of Research and Development Strengthening, Ministry of Research, Technology and Higher Education of the Republic of Indonesia No 30/E/KPT/2018 IJBE get ranked 2 accredited (SINTA 2) status. Base on Director General of Higher Education, Research, and Technology of the Republic of Indonesia 158/E/KPT/2021 IJBE get ranked 2 accredited (SINTA 2) status until 2026. IJBE has been registered in Crossref, DOAJ, SINTA Rank 2, Indonesian Publication Index (IPI), Google Scholar, and other scientific databases. Editors can revise the paper without changing the substance and content after a blind review process. The articles sent by the author must be an original script and is not being considered for publication by other journal or publishers. P-ISSN: 2407-5434 E-ISSN: 2407-7321 Click for Submissions Guidelines and Author Guidelines ______________________________________________________________
publisher: School of Business, IPB University (SB-IPB)
language: en
publication name: Indonesian Journal of Business and Entrepreneurship
issn: 2407-5434
items: Exploring The Role of The Entrepreneurial Ecosystem in Fostering Innovation in Youth Entrepreneurship in South Africa: A Literature Review
items: The Impact of Customer Testimonials and Brand Trust in Women's Hijab Repurchase Intention in Cirebon
items: Digital Platform Capability and Strategic Agility: Uncovering Strategies to Strengthen Indonesian F&B SMEs Competitiveness
items: An Evaluation of the Covid-19 National Economic Recovery Program: Evidence From MSMEs’ Performance in West Java, Indonesia
items: The Influence of Digital Transformation On The Performance of Culinary SMEs in Bogor District Using The Technology Organization Environment (TOE) Model
items: The Role of Brand Authenticity, Brand Image, and Brand Love in Driving Repurchases and Advocacy of Indonesian Fashion Brands
items: The Impact of Transformational Leadership and ICT Utilization on MSMEs Performance: Exploring The Mediating Role of Digital Literacy
items: The Influence of Consumer Buying Behavior on Continuously Intention the Application of Online Food Delivery (OFD) in Indonesia
items: Enhancement of MSME Digitalization With Collaborative Governance: Public Values, Decision-Making, and The Administrative Context
items: The Change of Visitor Intention Toward Virtual Reality Using The Theory of The Acceptance Model
items: Development of A Village-Based Organic Vegetable Business Model Using The Business Model Canvas For Sustainability (BMCS)
items: Financial Literacy, Usage of Pay-Later Services, and Impulse Buying: The Mediating Role of Shopping Habits
items: Digital Entrepreneurship: The Role of Digital Marketing, Human Capital and Entrepreneurship Orientation On The Success of Small and Medium Culinary Business
items: Does Digital Readiness Matter? The Mediating Role of Digital Readiness Between Organizational Culture and Innovative Work Behavior Among SMEs in Indonesia
items: The Impact of Personal And Environmental Factors Through Experience Characteristics on Entrepreneurial Performance in Indonesian Start-Ups
items: The Path to Loyalty: Examining Shopee’s Service Attributes and Customer Satisfaction of Customers in Jakarta
items: Apparel Start-Up Business Develovment Strategy Through The Enrichment Program as an Implementation of Kampus Merdeka
items: The Effect of Digitalization and Social Media: Generation Z's Purchase Intentions for Somethinc Skincare Products in Indonesia
items: Intellectual Capital in SMEs: A Bibliometric Study and Directions for Future Research
items: The The Role of Agencies and Strategy Innovation on Regular Customers at PT. XZY Branch of Ben Line Shipping
items: The Impact of Institutional, Strategic, and Structural Constraints, Along With Management Competencies on Black-Owned SMMEs Performance: a Structural Equation Modelling Approach
items: The Impact of Network Capability on Knowledge Creation and Business Performance: a Mediator Moderator Analysis
items: Sensory-Driven Consumer Satisfaction in China’s Cigarette Market: A Structural Equation Model of Packaging, Taste, and Experience
items: Assessing The Influence of Digital Entrepreneurial Ecosystem on Competitive Advantage: Insights From Women Digital Entrepreneurs
items: The Role of Entrepreneurial Motivation as A Mediator for The Campus Environment and Entrepreneurial Self-Efficacy in Generation Z
items: Reimagining Consumer Analytics: Predictive and Real-Time Insights Through Dynamic Structural Equation Modeling
items: Reframing Social Enterprise Policy in Indonesia Through Regulatory Analysis and Practitioner Insights
items: Rethinking Perceived Quality Through The Lens of Entrepreneurial Marketing: Pathways To Customer Delight
items: Customer Experience, E-Service Quality, and Loyality in Online Food Delivery: The Case of Mie Gacoan
items: https://journal.ipb.ac.id/ijbe/article/view/63293

Exploring The Role of The Entrepreneurial Ecosystem in Fostering Innovation in Youth Entrepreneurship in South Africa: A Literature Review
type: item
description: Background: Heightened by the Fourth Industrial Revolution (4IR), innovation was increasingly becoming significant in entrepreneurship. Moreover, according to Schumpeterian entrepreneurship, innovation was equivalent to a profit. Thus, it was imperative to investigate the extent to which entrepreneurial ecosystems promoted innovation in youth entrepreneurship. Purpose: This study investigates the role of entrepreneurial ecosystems in promoting innovation in youth entrepreneurship in South Africa. Design/methodology/approach: A literature review study based on a collection of relevant literature from online databases was conducted. Literature from 2015 to 2025 was considered to analyze and synthesize the literature on youth entrepreneurship and the entrepreneurial ecosystem. Findings/Result: Findings from the review of literature indicate that inadequate infrastructure development and funding, gaps in policy implementation and entrepreneurship education hinder innovation in youth entrepreneurship. Conclusion: This study recommends creative entrepreneurship education, a National Youth Innovation Fund, local innovation hubs, and local government intervention to enhance innovation in youth entrepreneurship in South Africa. Drawing from the Triple Helix model, the government, industry, and universities should collaborate to fund innovative business ventures, mentor creative youth entrepreneurs, and offer innovative entrepreneurship education. This study recommends empirical research on the South African entrepreneurial ecosystem, focusing on rural and township areas. Originality/value (State of the art): This article synthesizes the literature on youth entrepreneurship and innovation to inform diverse stakeholders of the current state of knowledge, key trends, research gaps, and directions for future research. Keywords: youth entrepreneurship, innovation, entrepreneurial ecosystem, innovative entrepreneurship, youth empowerment
subject: Articles
  topic: section
subject: South Africa
  topic: category
creator: Wimbayi Chasaya
creator: Ayansola Ayandibu
rights: Copyright (c) 2025 Wimbayi Chasaya, Ayansola Ayandibu
date: 2025-09-30
publication date: 2025-09-30
starting page: 676
ending page: 676
doi: 10.17358/ijbe.11.3.676

The Impact of Customer Testimonials and Brand Trust in Women's Hijab Repurchase Intention in Cirebon
type: item
description: Background: The hijab industry in Indonesia is rapidly growing, leading to intense online and offline competition between brands. Purpose: This study measures Repurchase Intention based on customer testimonials and brand trust in hijab products marketed through TikTok Shop, Shopee, Lazada, Bukalapak, and other marketplaces. Design/methodology/approach: This study used a quantitative method with data from 400 female hijab users aged 15–24 years in Cirebon. Owing to its strength in complex model analysis, SEM-PLS was applied to analyze the effect of customer testimonials and brand trust on repurchase intention. Findings/Results: This study indicates that customer testimonials and brand trust positively influence repurchase intention for hijab products in Cirebon. The impact of customer testimonials on repurchase intention had a coefficient of 0.400, whereas brand trust demonstrated a more substantial influence with a coefficient of 0.417. The findings suggest that brand trust has a more significant impact on encouraging repurchase behaviour than customer testimonials. These results underscore the importance of building strong brand trust through consistent product quality, excellent customer service, and positive brand reputation. For hijab business owners, effective marketing strategies should generate positive customer testimonials and ensure that the customer experience aligns with the brand’s promises. By consistently delivering quality and maintaining reliable service, businesses can foster consumer trust, enhance customer loyalty, and sustain repurchase intentions over the long term. Conclusion: These two independent variables simultaneously drive Repurchase Intention for hijab products. Brand Trust had a more substantial influence on the intention to repurchase the hijab. Originality/value (State of the art): Consumers trust brands for various reasons, including good product or service quality and brand reputation. Brand trust is a crucial factor in long-term r…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Umiyaroh
creator: Icha Dinda Lestari Oktavani
creator: Siska Ernawati Fatimah
creator: Soesanty Maulany
rights: Copyright (c) 2025 Umiyaroh, Icha Dinda Lestari Oktavani, Siska Ernawati Fatimah, Soesanty Maulany
date: 2025-09-30
publication date: 2025-09-30
starting page: 519
ending page: 519
doi: 10.17358/ijbe.11.3.519

Digital Platform Capability and Strategic Agility: Uncovering Strategies to Strengthen Indonesian F&B SMEs Competitiveness
type: item
description: Background: The Indonesian food and beverages (F&B) SME sector was a major contributor to the economy but faces challenges such as intense market competition and limited digital adoption. Despite the strong potential of the digital market, only a small proportion of SMEs were integrated into digital ecosystems. Understanding how digital platform capabilities (DPC) and strategic agility (SA) influence competitiveness was crucial in this dynamic environment. Purpose: This study examines the effect of digital platform capability on the competitiveness of small and medium-sized enterprises (SMEs), considering the mediating role of strategic agility and the moderating role of competitive intensity within Indonesia's food and beverage (F&B) sector. Design/methodology/approach: This study was rooted in the philosophy of positivism, with a deductive design. Data were collected from 142 Indonesian F&B SMEs through structured questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The variables included DPC (independent), SA (mediator), SMEs competitiveness (dependent), and competitive intensity (moderator). Findings/Result: SA mediates the relationship between DPC and competitiveness, which in turn increases strategic agility and the competitiveness of SMEs. The overall model explains 42% of the variance in SMEs competitiveness, which is moderately high, and competitive intensity negatively moderates the SA-competitiveness link, making agility less effective in high competition. Conclusion: Digital platform capabilities are essential for improving SME competitiveness, particularly when they are combined with strategic agility. However, the effectiveness of agility depends on market conditions; high competitive intensity may reduce its benefits. SMEs must balance agility with operational stability, and policymakers should support digital infrastructure and capability-building initiatives. Originality/value (State of the art): This study…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
subject: Malaysia
  topic: category
creator: Aria Ganna Henryanto
creator: Haniruzila Hanifah
creator: Thomas Stefanus Kaihatu
creator: Retno Kusumastuti Hardjono
creator: Malik Cahyadin
creator: Wendra Hartono
rights: Copyright (c) 2025 Aria Ganna Henryanto, Haniruzila Hanifah, Thomas Stefanus Kaihatu, Retno Kusumastuti Hardjono, Malik Cahyadin, Wendra Hartono
date: 2025-09-30
publication date: 2025-09-30
starting page: 685
ending page: 685
doi: 10.17358/ijbe.11.3.685

An Evaluation of the Covid-19 National Economic Recovery Program: Evidence From MSMEs’ Performance in West Java, Indonesia
type: item
description: Background: Micro, Small, and Medium Enterprises (MSMEs) maintain their performance through internal factors, like their characteristics as MSMEs, and external factors, such as government policy. The National Economic Recovery Program (PEN) was expected to improve the performance of MSMEs, especially during the pandemic. Purpose: This study aims to evaluate the impact of PEN (credit restructuring, digitalization, and training) and MSMEs' characteristics (form of business, gender, level of education, type of MSMEs, marketing area) on MSMEs' performance measured by total asset turnover. Design/methodology/approach: The data from a survey conducted by Cooperation and MSMEs Dinas Koperasi dan UMKM, West Java Province, between 2020 and 2021. This survey focuses on 8,469 comprehensive and compliant MSME data points out of 9,046 using the logistic model. Finding/Result: The results show MSMEs who participate in PEN have a higher log odds ratio of total asset turnover above the average than those who do not. The form of business, gender, and marketing area positively affect the log odds ratio of total asset turnover above the average. Vocational education leads to the highest asset turnover, followed by diplomas, universities, and high schools. Service and Industry SMEs outperform other sectors, followed by Convection and Fashion, Food and Beverage, and Craft and Accessories. Conclusion: MSMEs involved in the PEN program are more likely to achieve higher asset turnover, with business form, gender, education, and marketing area significantly influencing performance. Originality/value (State of the art): This study uniquely links MSME characteristics with the government recovery program, providing a fresh evaluation of how policy interventions and internal drive MSME performance during the pandemic. Keywords: MSMEs, PEN, The National Economic Recovery Program, West Java, COVID-19
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Agnes Ridla Apriliana
creator: Ahmad Aswin Masudi
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 382
ending page: 382
doi: 10.17358/ijbe.11.2.382

The Influence of Digital Transformation On The Performance of Culinary SMEs in Bogor District Using The Technology Organization Environment (TOE) Model
type: item
description: Background: The culinary sector within SMEs in Bogor District has experienced rapid digital transformation. Key advancements include the adoption of digital payments, enhanced operational efficiency, and increased use of social media for marketing, supported by training initiatives aimed at improving service quality. Purpose: This study aims to analyze the factors that influence technology adoption among culinary SMEs in Bogor District and assess the impact of digital transformation on their performance. Design/methodology/approach: Utilizing the Technology-Organization-Environment (TOE) framework, this study evaluates factors affecting digitalization in culinary SMEs. Data were collected from 125 culinary SME respondents in Bogor District through online and in-person surveys, with purposive sampling. Analysis was conducted using Structural Equation Modeling - Partial Least Squares (SEM-PLS). Findings/Results: Out of four tested hypotheses, two yielded significant results. Organizational factors were positively associated with digitalization, while technological factors were not. Although environmental factors were not significant, digitalization demonstrated a positive impact on SME performance. Critical factors in the digital transformation process include the use of digital promotional media and digital payment systems, with sales growth and profitability emerging as indicators of SME success. Conclusion: Organizational factors, along with digital tools such as promotional media and payment systems, play a pivotal role in the successful digital transformation of culinary SMEs. Despite the non-significance of certain factors, digitalization remains a key driver of performance improvement. Originality/value: This study contributes to the understanding of digital transformation in the culinary SME sector, highlighting the role of organizational support and digital strategies in fostering growth and competitive advantage in the digital economy. Keywords: Culinary SME…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Andika Dwi Putro
creator: Eko Ruddy Cahyadi
creator: Elisa Anggraini
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 344
ending page: 344
doi: 10.17358/ijbe.11.2.344

The Role of Brand Authenticity, Brand Image, and Brand Love in Driving Repurchases and Advocacy of Indonesian Fashion Brands
type: item
description: Background: In this era of globalization, as brand competition intensifies in Indonesia, companies must explore strategies to become consumers' top choice. Strengthening branding efforts is one of the options for local fashion brands to enhance their competitive advantage. By concentrating on effective branding strategies, local brands can distinguish themselves and excel in a saturated market. Purpose: This study aims to investigate the influence of multidimensional brand authenticity constructs (quality commitment, heritage, and sincerity), multidimensional brand image constructs (mystery, sensuality, and intimacy), brand love, and consumer behavior related to continuous purchase intention and positive word-of-mouth (WOM) in Indonesia. Design/Methodology/Approach: This research is quantitative-based, with data collection conducted through an online survey of 265 respondents who purchased products from Indonesian local fashion brands from October 2023 until April 2024. Data analysis was conducted using the Structural Equation Modeling (SEM) method through the SmartPLS application. Findings/Result: The study's findings indicate that intimacy, an emotionally driven dimension of brand image, significantly predicts brand love, continuous purchase intentions, and positive WOM. Furthermore, the study confirms that brand love itself predicts continuous purchase intentions and positive WOM. Conclusion: To achieve loyalty in the form of repeated purchases and positive WOM, Millennials and Generation Z consumers in Indonesia need to experience the stage of affection towards a certain Indonesian local fashion brand, rather than the cognitive or sensory aspects. Originality/Value: This study intends to give a better understanding of several branding-related constructs in the Indonesian local fashion brand setting that can be utilized by marketers to develop consumer-brand relationships with a younger customer base (Millennials and Generation Z), which leads to continuous consu…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Azarine Nurfairuz Kalyana
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 493
ending page: 493
doi: 10.17358/ijbe.11.2.493

The Impact of Transformational Leadership and ICT Utilization on MSMEs Performance: Exploring The Mediating Role of Digital Literacy
type: item
description: Background: Transformational leadership is becoming increasingly relevant in the digital era, where the ability to rapidly adapt to new technologies and market changes is key to success. However, effective adoption of Information and Communication Technology (ICT) will not yield optimal impact without adequate digital literacy among MSME actors. Purpose: This study aims to explore the relationship between transformational leadership, ICT utilization, and MSME performance, with digital literacy as a mediating variable. Design/methodology/approach: This study uses a quantitative technique to investigate the correlations between pertinent variables using the SEM-PLS methodology. One hundred MSMEs in Yogyakarta, Indonesia, were the subject of the study, which used an online questionnaire to gather data. Findings/Results: The findings of this study reveal that transformational leadership and ICT utilization have a positive and significant impact on MSME performance in the culinary, creative, and tourism sectors in Yogyakarta. Digital literacy is proven to be a mediating variable that strengthens the relationship between these two factors and MSME performance. Conclusion: Transformational leadership, ICT utilization, and digital literacy significantly enhance MSME performance in Yogyakarta's culinary, creative, and tourism sectors. Transformational leadership improves productivity, product quality, profitability, and revenue growth, while ICT utilization, supported by digital literacy, strengthens MSME performance. Digital literacy acts as a key mediator, amplifying the effects of leadership and technology adoption through competencies like photo-visual, reproduction, branching, information, and socio-emotional literacy, enabling MSMEs to maximize technological and leadership benefits. Originality/value (State of the art): This study uniquely integrates digital literacy as a mediating variable between transformational leadership, ICT utilization, and MSME performance in Y…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
subject: Russia
  topic: category
creator: Budi Sunarso
creator: Abu Muna Almaududi Ausat
creator: M. Indre Wanof
creator: Rahmat Al Hidayat
creator: Itot Bian Raharjo
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 263
ending page: 263
doi: 10.17358/ijbe.11.2.263

The Influence of Consumer Buying Behavior on Continuously Intention the Application of Online Food Delivery (OFD) in Indonesia
type: item
description: Background: Online food delivery (OFD) is a necessity in today's society. Companies continuously offer innovation to gain consumer loyalty. Consumer loyalty is the highest achievement to which companies in the service sector aspire. However, the switch behavior exhibited by modern consumers compels companies to constantly update their offerings to meet user needs and desires. Purpose: This study aims to analyze the impact of promotion, price value, social influence, perceived usefulness, ease of use, customer experience, restaurant search, and variety of food choices on consumer purchasing behavior, and the influence of consumer purchasing behavior on intention to continue using in the OFD industry. Design/methodology/approach: This study uses a quantitative method supported by qualitative data involving 400 respondents who are users of the GoFood, GrabFood, and ShopeeFood applications. The questionnaire was distributed through social media. The analysis was carried out using SEM LISREL. Conclusion: These findings are valuable for companies in the OFD industry to understand which factors are highly valued by consumers, helping to foster high levels of loyalty to their applications. Originality/value (State of the art): Only a few articles compare these three popular OFD applications in Indonesia Keywords: continuance intention, loyalty, online food delivery (OFD), promotion, social influence
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Fini Anjela Perangin-Angin
creator: Megawati Simanjuntak
creator: Asep Taryana
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 442
ending page: 442
doi: 10.17358/ijbe.11.2.442

Enhancement of MSME Digitalization With Collaborative Governance: Public Values, Decision-Making, and The Administrative Context
type: item
description: Background: Micro, Small, and Medium Enterprises (MSMEs) are vital to Indonesia’s economy but struggle with digitalization. Purpose: This study investigates how collaborative governance accelerates MSME digitalization through NVivo 12, focusing on the role of public values, decision-making, and administrative culture in driving digital transformation. It aims to identify key themes that strengthen governance and foster a sustainable digital ecosystem for MSMEs. Design/methodology/approach: This study examines the Fast Track Digitalization (FTD) Program in North Sumatra, a collaboration between the government, private sector, and civil society to support MSME digitalization. Data from 16–24 in-depth interviews were analyzed using thematic analysis to identify key themes in collaborative governance. Findings/Result: The study highlights the role of stakeholder collaboration and public values in accelerating MSME digitalization. It emphasizes public-private partnerships, digital literacy, and financial support, while transparent governance and flexible regulations are key to sustainable growth. Conclusion: Collaborative governance has proven effective in enhancing the competitiveness and sustainability of MSMEs in the digital era. However, research on this topic is limited, especially regarding North Sumatra, and does not fully explore the impact of emerging technologies like AI and blockchain on MSMEs' digital resilience. Future studies should investigate how these technologies can strengthen governance frameworks and contribute to long-term sustainability. Originality/value (State of the art): This research offers novelty by developing a threefold perspective that emphasizes the importance of integrating public values, collaborative decision-making, and the administrative and cultural context of policy. Keywords: MSME, digitalization, collaborative governance, threefold perspective, thematic analysis
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Subambang Harsono
creator: Teja Rinanda
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 355
ending page: 355
doi: 10.17358/ijbe.11.2.355

The Change of Visitor Intention Toward Virtual Reality Using The Theory of The Acceptance Model
type: item
description: Background: Virtual Reality (VR) is one of the technologies that has experienced significant growth during Industry 4.0. The total value of tourism-related digital industries is estimated to reach US$210 billion by 2025. Purpose: The purpose of this research is to analyze the factors that contribute to VR usage with the Extended Technology Acceptance Model and to analyze changes in the usage intention of VR. Design/methodology/approach: The factors contributing to the utilization of VR in this study can be analyzed using the Extended Technology Acceptance Model (TAM) approach through Structural Equation Modeling Partial Least Squares (SEM-PLS) analysis. The sample of this study was 115 respondents who had visited Malang Night Paradise and showed an interest in Adventure Land, which offered the use of VR. Findings/result: This study revealed that several factors affecting the changes in the usage intention of VR are identified from the change in the hypothesis of perceived usefulness, which no longer has an effect on attitude toward using and price willingness to pay. Conclusion: This phenomenon is attributed to a decline in attractiveness, changes in user familiarity with VR, negative experiences, changes in market conditions, and economic fluctuations. Originality/value (state of the art): This study was conducted in 2022 and 2023 to measure changes in the usage intention of VR, given that the modernization of information and communication technology in the current digital era has transformed human interaction with their environments. Keywords: structural equation modelling, partial least squares, technology acceptance model, tourism, usage intention, virtual reality
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Aisyah Nur Azizah
creator: Eko Ruddy Cahyadi
creator: Heti Mulyati
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 454
ending page: 454
doi: 10.17358/ijbe.11.2.454

Development of A Village-Based Organic Vegetable Business Model Using The Business Model Canvas For Sustainability (BMCS)
type: item
description: Background: Business model changes have far-reaching implications for overall company performance, including social and environmental aspects. Business Model Canvas (BMC) is often used as a framework for designing business models. However, the concept of sustainability involving social and environmental aspects is often not fully integrated into using BMC. In other words, BMC tends to focus more on economic aspects alone. Urban studies have dominated research on business and entrepreneurship. Studies on rural entrepreneurship, especially in developing countries, are still minimal, with 78% (10 documents) of journal article publications in 2021 dominated by social sciences (26%), business, management, accounting (19%), and agriculture and biology (7%). In addition, there is a research gap in economics, especially regarding the role of women in organic farming, although women are more often involved in organic farming than men. Purpose: This research uses the Business Model Canvas for Sustainability (BMCS) to develop a business model centered on village-based sustainability issues, specifically focusing on the Mekar Sari Women Farmers Group (WFG) in Bogor, Indonesia. Design/methodology/approach: The research was conducted in Neglasari Village, Bogor District, West Java, Indonesia. The research was conducted for 3 months for one case study from July to September 2024. The sampling technique used was purposive sampling with a descriptive-qualitative approach. The research used primary and secondary data from literature studies, field observations, and interviews with 20 respondents selected based on the criteria set. It was then analyzed with the business unit's BMCS framework, the results of which were used to identify the 10 main elements of BMCS. Finding/Result: The results showed that the Mekar Sari Women Farmers Group business had implemented most of the BMCS components. Elements identified include vision and mission, value propositions, customer segments, competit…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Nur Army Pranatasari
creator: Hartrisari Hardjomidjojo
creator: Machfud
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 319
ending page: 319
doi: 10.17358/ijbe.11.2.319

Financial Literacy, Usage of Pay-Later Services, and Impulse Buying: The Mediating Role of Shopping Habits
type: item
description: Background: SPayLater, a Shopee digital payment feature, enables users to buy now and pay later, shaping Generation Z’s shopping habits and contributing to impulsive buying tendencies. Financial literacy plays a crucial role in managing personal finances and avoiding unplanned purchases. Purpose: This study examines the effect of financial literacy and SPayLater usage on impulse buying, with shopping habits serving as a mediating variable among Generation Z consumers in Semarang. Design/methodology/approach: The current study used a quantitative approach, with 100 respondents from Generation Z in Semarang. The survey was conducted using probability sampling with the purposive sampling technique, and the number of respondents was determined using the Cochran formula. Data was collected and analyzed using Smart PLS 3.0. Findings/Results: The results show that financial literacy, SPayLater usage, and shopping habits significantly influence impulse buying. Furthermore, shopping habits mediate the relationships between both financial literacy and SPayLater usage with impulsive buying behavior. Conclusion: Improving financial literacy among Generation Z in Semarang is essential to better regulate shopping habits and reduce impulse buying. Awareness of the risks associated with digital payment tools supports wiser financial decisions. Originality/value: This research emphasizes the mediating role of shopping habits in the relationship between financial literacy and impulse buying, offering new insights into consumer behavior in the context of digital credit services. Keywords: financial literacy, Generation Z, impulse buying, shopping habits, usage of pay-later services
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: C. Tri Widiastuti
creator: Efriyani Sumastuti
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 479
ending page: 479
doi: 10.17358/ijbe.11.2.479

Digital Entrepreneurship: The Role of Digital Marketing, Human Capital and Entrepreneurship Orientation On The Success of Small and Medium Culinary Business
type: item
description: Background: In the digital transformation era, digital technology is one of the main strategies for business actors to succeed, especially in facing increasingly tight competition. By utilizing digital technology, entrepreneurs can reach a broader market, increase efficiency in operations, and optimize interactions with customers through various digital platforms. Purpose: This research investigates the influence of digital marketing, the role of human capital, and entrepreneurial orientation on the success of small and medium culinary businesses in Makassar City. Design/methodology/approach: This research uses a quantitative approach focusing on Culinary SMEs in Makassar City. The sample in this research was determined using a purposive sampling method with a sample size of 160 respondents. The collected data were then analyzed using the SEM-PLS method with the help of SmartPLS 4 software. Findings/Result: This research shows that digital marketing significantly influences business success, both directly and indirectly, through entrepreneurial orientation. At the same time, human capital is not directly significant to business success but has a significant influence when mediated by entrepreneurial orientation. Conclusion: The growth of entrepreneurship using digital technology is increasing rapidly, showing the importance of technology in supporting business success. The use of digital marketing and the role of human resources through entrepreneurial orientation are essential factors that can increase the success of culinary SME businesses in the digital era. Originality/value (State of the art): his research jointly analyzes the relationship between digital marketing and human capital in supporting business success through entrepreneurial orientation Keywords: digital entrepreneurship, digital marketing, human capital, entrepreneurial orientation, business success
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Asmawiyah Asmawiyah
creator: Afiah Mukhtar
creator: Rahmat Rahmat
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 331
ending page: 331
doi: 10.17358/ijbe.11.2.331

Does Digital Readiness Matter? The Mediating Role of Digital Readiness Between Organizational Culture and Innovative Work Behavior Among SMEs in Indonesia
type: item
description: Background: Innovation in Small and Medium Enterprises (SMEs) in Indonesia is essential for business development, requiring SMEs to foster innovative work behavior. However, some Indonesian SMEs still struggle to implement innovative work behavior, especially in utilizing digital technology for innovation in this digital era. Purpose: This study aims to explore the role of digital readiness in mediating organizational culture’s impact on the innovative work behavior of SME employees in Indonesia. Design/methodology/approach: The research employed a quantitative approach using Structural Equation Modeling - Partial Least Squares (SEM-PLS) analysis. The survey was distributed to SME employees in Indonesia. This research used 185 respondents for further data analyzing. Findings/results: The results reveal that digital readiness only mediates the relationship between market culture and innovative work behavior. On the other hand, digital readiness does not mediate adhocracy and clan culture to innovative work behavior. Conclusion: Results interestingly suggest that digital readiness significantly mediates market culture to innovative work behavior. Adhocracy and clan cultures may directly instill innovative work behavior, as confirmed by previous studies. Originality/value (State of the art): This is the first study to investigate how types of culture are associated with innovative work behavior mediated by digital readiness. Keywords: Innovation, innovative work behavior, organizational culture, digital readiness, SME
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Fadia Azzahra
creator: Alice Salendu
creator: Aisha Nuraini Sengkananingrum
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 368
ending page: 368
doi: 10.17358/ijbe.11.2.368

The Impact of Personal And Environmental Factors Through Experience Characteristics on Entrepreneurial Performance in Indonesian Start-Ups
type: item
description: Background: Entrepreneurial performance is essential for start-ups' development, particularly the ability to transition smoothly from experimentation to scaling. Start-ups' performance in Indonesia remains challenging in that the failure rate is up to 90% within the first five years. Purpose: This study aims to assess the direct influence of personal and environmental factors through experience characteristics on entrepreneurial performance in start-ups in Indonesia and the indirect influence of these factors through experience characteristics on entrepreneurial performance. Design/methodology/approach: This study employed a quantitative approach, applying Partial Least Squares Structural Equation Modelling to analyze data collected from questionnaires distributed to 268 start-ups in Indonesia. Finding/Results: The results indicated that personal and environmental factors significantly enhance experience characteristics and entrepreneurial performance. This study also found that personal and environmental factors through experience characteristics significantly enhance entrepreneurial performance in Indonesian start-ups. Conclusion: This study evaluated how experience characteristics as a mediator strengthen the impact of personal factors on entrepreneurial performance and weaken the impact of environmental factors on entrepreneurial performance. This research possesses academic and managerial implications, particularly for advancing scientific progress in entrepreneurial performance models in start-ups in Indonesia. Originality/value (State of the art): Start-ups must enhance their entrepreneurial performance by focusing on personal factors, including entrepreneurial education and passion, as well as environmental factors like developing a more dynamic entrepreneurial ecosystem, improving marketing techniques, and aligning with global market demand. Keywords: business, entrepreneurial ecosystem, entrepreneurial education, entrepreneurship environment, start-ups' de…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Lilian Danil
creator: Siti Jahroh
creator: Rizal Syarief
creator: Asep Taryana
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 306
ending page: 306
doi: 10.17358/ijbe.11.2.306

The Path to Loyalty: Examining Shopee’s Service Attributes and Customer Satisfaction of Customers in Jakarta
type: item
description: Background: The post-pandemic period has presented challenges for e-commerce platforms, including Shopee, as they face declining customer loyalty, which affects user experience. Customer loyalty is a critical factor in sustaining business competitiveness, making it essential to understand the role of service attributes. Purpose: This study examines the impact of information quality, privacy, security, and delivery on customer loyalty among Shopee users in Jakarta. Furthermore, it investigates the role of customer satisfaction in mediating the relationship between service attributes and customer loyalty. Design/methodology/approach: The study employed a quantitative approach using the Partial Least Squares Structural Equation Modeling (PLS-SEM) version 4.1.0.8 for data analysis. A total of 241 Shopee users in Jakarta were surveyed through a purposive sampling method. Data was collected using Google Forms distributed through various social media platforms, ensuring responses from active Shopee users familiar with the platform's service attributes. Finding/result: Information quality, security, and delivery positively and significantly impact customer loyalty. Information quality, privacy, security, and delivery positively and significantly influence customer satisfaction. Customer satisfaction mediates the effects of information quality, security, and delivery on customer loyalty. Conclusion: Service attributes, namely information quality, security, and delivery, are essential in influencing customer loyalty through customer satisfaction among online shopping platform users. Originality/value (State of the art): This is the first study of how service attributes influence customer loyalty among Shopee users in Jakarta through the mediating role of customer satisfaction. This study contributes to the existing literature by addressing an empirical gap and examining the influence of information quality on customer loyalty and privacy on customer satisfaction. While previo…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Tommy Setiawan Ruslim
creator: Audrey Aurellia
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 505
ending page: 505
doi: 10.17358/ijbe.11.2.505

Apparel Start-Up Business Develovment Strategy Through The Enrichment Program as an Implementation of Kampus Merdeka
type: item
description: Background: The apparel industry, often called the fashion sector, has a significant attraction for teenagers because it provides space to express themselves and create an identity through the clothes they wear. The independent campus program is an excellent opportunity for students interested in apparel to pioneer skills and experience directly in the business industry. Purpose: The study aims to formulate alternative strategies that can be applied as business development for the Millennial's Project, which operates in the apparel industry due to implementing the Independent Campus program. Design/methodology/approach: SWOT, IFE, EFE, and QSPM analysis determine the best alternative strategies in business activities. Data collection was done using interviews with two experts and six consumers. Result: From the interviews conducted, the IFE value was obtained at 2.551, and the EFE value was 3.364; from the IFE and EFE assessment results, the IE matrix is located in cell 2. The values that indicate the company in quadrant 2 mean that the start-up is in the growth and build phase. The most appropriate strategies used in this phase are market penetration, market development, and product development. This alternative strategy is a priority, as evidenced by the AS value of 67 and TAS of 5.562, compared to the scores of other alternative strategies. Conclusion: So, this study shows that the appropriate alternative strategy for the Millennial Project is the development of new products such as hoodies, pants, and more varied colors. Originality/value (State of the art): The originality of this study lies in integrating SWOT, IFE, EFE, and QSPM analyses to formulate data-driven business development strategies for startups in the apparel industry within the Independent Campus program. Keywords: apparel industry, IE Matrix, Kampus Merdeka, business development, start-up
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Rosita Noviana
creator: Dwi Putriana Nuramanah Kinding
creator: Fanny Iswarini
creator: Safira Fathin
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 291
ending page: 291
doi: 10.17358/ijbe.11.2.291

The Effect of Digitalization and Social Media: Generation Z's Purchase Intentions for Somethinc Skincare Products in Indonesia
type: item
description: Background: Generation Z, as increasingly dominant consumers with unique shopping behavior characteristics, plays a vital role in the e-commerce market. Therefore, it is essential to evaluate how marketing factors such as brand image, brand credibility, brand advocacy, and electronic word of mouth (eWOM) influence their purchasing decisions, especially in skincare. Purpose: This study aims to analyze the Influence of brand image, brand credibility, brand advocacy, and electronic word of mouth (eWOM) on Generation Z's purchase intention for Somethinc skincare products in Indonesia. Design/methodology/approach: This study uses a quantitative approach and distributes questionnaires online to 260 Generation Z respondents. Samples were taken using the purposive sampling technique with a Likert Scale. Data analysis was carried out using SmartPLS. Findings/Results: The results showed that brand image and advocacy significantly influence Generation Z's intention to purchase skincare in Indonesia. In contrast, brand credibility and electronic word of mouth do not significantly positively influence Generation Z's purchase intention for skin care. Conclusion: The study's results show that digitalization and social media significantly influence company activities, especially in marketing. Referring to the research findings, companies should strengthen the brand image and advocacy through marketing campaigns highlighting the brand's unique value and encouraging customers to share positive experiences, such as loyalty programs or customer communities. On the other hand, strategies related to brand credibility and eWOM need to be re-evaluated to increase their effectiveness or shift to more impactful efforts. Thus, companies can prioritize resources on aspects that significantly drive consumer purchase intention. Originality/value (State of the art): This study's results provide insight into the effectiveness of marketing strategies in influencing Generation Z's purchasing behavio…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Riska Azzura Lubis
creator: Rina Suthia Hayu
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 430
ending page: 430
doi: 10.17358/ijbe.11.2.430

Intellectual Capital in SMEs: A Bibliometric Study and Directions for Future Research
type: item
description: Background: Intellectual capital (IC) has been recognized as a key driver of business performance and sustainability, particularly for small and medium enterprises (SMEs). IC, which comprises human capital, structural capital, and relational capital, plays a crucial role in fostering innovation, improving knowledge management, and enhancing competitive advantage. However, the comprehensive evolution of IC research in SMEs remains underexplored. Purpose: This research seeks to examine the evolution of intellectual capital (IC) studies in small and medium-sized enterprises (SMEs) over the last ten years, pinpoint major contributors, investigate prevailing themes, and uncover emerging directions in the field. Design/Methodology/Approach: This study uses bibliometric analysis with a database sourced from Scopus and uses VOSviewer for visualization. The study applied various bibliometric techniques, including citation analysis, co-word analysis, and bibliographic coupling, to map the intellectual landscape of IC research in SMEs. Findings/Results: The analysis reveals that IC research in SMEs has grown significantly, with an increasing focus on human, structural, and relational capital. Key research themes include innovation, knowledge management, financial performance, and sustainability. The study also identifies Indonesia, Pakistan, Poland, and Portugal as leading contributors to IC research, reflecting the global recognition of knowledge-based economic growth. The study also observes a significant shift toward IC integration with digital transformation and artificial intelligence. Conclusion: This research offers beneficial perspectives for academics, policymakers, and business practitioners by emphasizing the strategic role of IC in SMEs' sustainability. The findings suggest that future research should further explore the intersection of IC with digital transformation and AI-driven business models. Originality/Value (State of the Art): This study is among the first …
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Raden Isma Anggraini
creator: Mohammad Syamsul Maarif
creator: Anggraini Sukmawati
creator: Zenal Asikin
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 404
ending page: 404
doi: 10.17358/ijbe.11.2.404

The The Role of Agencies and Strategy Innovation on Regular Customers at PT. XZY Branch of Ben Line Shipping
type: item
description: Background: PT. XYZ faces challenges in ensuring customer and crew satisfaction, as well as inaccuracies in logging ship arrivals and departures, leading to increased waiting costs. As a representative of Ben Line Agencies, PT. XYZ acknowledges the maritime industry's potential and is dedicated to fostering robust cooperation to promote national sector growth. Purpose: The findings indicate that both agency services and business strategy have positive results for customer loyalty at PT. XYZ Ben Line Agencies Indonesia Representative. Design/Methodology/Approach: The research makes a method with quantitative analysis, using main data through questionnaires delivered to 77 customer respondents who are agents of PT. XYZ, specifically at the Jakarta branch of Ben Line shipping. The findings indicate a positive result of agency services on customer satisfaction at PT. XYZ, as well as a notable positive effect of business strategy on customer satisfaction. Furthermore, both factors together significantly influence customer satisfaction at PT. XYZ Ben Line Agencies Indonesia. Findings/Result: The agency services at PT. XYZ, representing Ben Line Agencies Indonesia, have a notable and substantial impact on customer loyalty. This implies that effective agency services are likely to make sure loyalty significantly. Understanding this influence is crucial for assessing the service reach in fulfilling user requirements. Conclusion: We recommend that PT XYZ concentrate on enhancing the response speed of the support team or customer service. This could involve improving communication processes, providing further training for the support team, or implementing systems that accelerate responses to customer needs. Originality/Value (State of the Art): A strong and significant impact of business strategy on customer satisfaction has been observed at PT. XYZ, a representative of Ben Line Agencies Indonesia. This relationship is crucial for assessing business success. An effective busin…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
subject: United States
  topic: category
creator: Agung Kwartama
creator: Samiyono
creator: Victoria Abosede Orgunsanya
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 419
ending page: 419
doi: 10.17358/ijbe.11.2.419

The Impact of Institutional, Strategic, and Structural Constraints, Along With Management Competencies on Black-Owned SMMEs Performance: a Structural Equation Modelling Approach
type: item
description: Background: The worldwide discussion focused on investigating the impact of institutional constraints, management capabilities, and both structural and strategic constraints on performance outcomes of small, medium, and micro enterprises (SMMEs). Objective: This study aims to enhance and widen the analysis by investigating how institutional, strategic, and structural constraints, along with management capabilities, affect the performance measures of Black-owned SMMEs, intending to provide a more thorough and expansive analysis Design/methodology/approach: A quantitative analysis approach was employed, using a structural equation model to examine the interconnections among various factors, including financial, informational, and human capabilities in relation to management capabilities, as well as financial and organisational development in relation to performance. A total of 544 small businesses owned by Black individuals in South Africa participated in the study. Results: The results demonstrate a negative correlation between institutional constraints and business performance (H1), along with a similar negative relationship between strategic and structural constraints and performance (H2). In contrast, the anticipated positive link between management competencies and performance (H3) was not confirmed. These findings highlight the necessity for proactive measures to transform regulatory settings and improve organisational structures. Conclusion: This study tackles a crucial void in the existing literature by exploring the connections among organisational limitations, operational and strategic challenges, management skills, and entrepreneurial success. There is an urgent need for collaborative initiatives among policymakers, business development agencies, and stakeholders to promote entrepreneurship, improve management skills, and bolster organisational frameworks. Through these interventions, Black-owned SMMEs will thrive, generate employment, inspire innovation, a…
subject: Articles
  topic: section
subject: South Africa
  topic: category
creator: Felicity Kgomotso Tlhagale
creator: Adam Ndou
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 395
ending page: 395
doi: 10.17358/ijbe.11.2.395

The Impact of Network Capability on Knowledge Creation and Business Performance: a Mediator Moderator Analysis
type: item
description: Background: Businesses face dynamic market challenges that ultimately affect businesses, especially SMEs. SMEs' success can be realized through network capability, facilitating access to markets, resources, information, and collaboration opportunities to support business competitiveness and growth. Purpose: Objective: This study examines and analyzes the effect of network capability in creating new knowledge on business performance, with knowledge creation as a mediator and agile capability as a moderator. Design/methodology/approach: This research was conducted in the food, beverage, furniture, fashion, electronics, textile, and beauty industries, involving 215 SMEs in East Java, including managers, SPVs, and decision-makers. A non-probability sampling technique was used for sample selection. Non-probability sampling methods are used to select respondents, while purpose sampling techniques focus on specific subgroups that have certain characteristics. Data analysis used quantitative methods, specifically Mplus 8 software, to test the research hypothesis. Findings/Result: The results showed that network capability significantly positively affects knowledge creation. Furthermore, network capability has a significant positive impact on business performance, mediated by knowledge creation. This study also found that the variable of knowledge creation on business performance moderated by agile capability does not strengthen. Agile capability did not moderate the relationship significantly, indicating that too much change or rapid adaptation can disrupt the consistency of long-term strategies, ultimately detrimental to overall business performance. Conclusion: This study shows that network capability positively affects knowledge creation and business performance while agile capability does not significantly moderate the relationship between the two, so further research can explore other variables, such as digital transformation capability. SME success can be realized thr…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
subject: Malaysia
  topic: category
subject: Thailand
  topic: category
creator: Wahyu Eko Pujianto
creator: Izyanti Awang Razli
creator: Bella May Ranti Putri
creator: Nico Irawan
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 276
ending page: 276
doi: 10.17358/ijbe.11.2.276

Sensory-Driven Consumer Satisfaction in China’s Cigarette Market: A Structural Equation Model of Packaging, Taste, and Experience
type: item
description: Background: In recent years, the Chinese cigarette market has undergone significant changes, with tobacco companies emphasizing consumer research in their product development and marketing strategies. A noticeable shift toward analyzing and optimizing the entire consumer experience makes a consumer-centric perspective the top priority in product development. Purpose: The study aims to create a consumer-centered evaluation system focusing on sensory and emotional aspects. Exploring the connections between packaging design, the smoking experience, quality perception, internal taste, innovative design, and product naming offers insights into leveraging these elements to differentiate products and improve brand competitiveness in a declining market. Design/methodology/approach: The study was conducted in 12 cities and involved quantitative research with a sample size of 2,521 participants. Participants were selected using stratified sampling to ensure representation from China's different geographical and economic regions. The analysis included the development of a structural equation model based on the relationships among seven latent variables and 62 observed variables. Findings/Result: This study shows that the smoking experience is the most critical factor in determining satisfaction, with internal taste playing a key role. Another result is that the packaging's tactile and auditory features, such as the smoothness of the box and the sound of tearing, significantly enhance the consumer experience. Sensory attributes, including aroma and visual appeal, greatly influence quality perception and overall satisfaction Conclusion: This study provides new insights and empirical evidence for cigarette companies to better serve consumers, highlighting the role of sensory and emotional factors in product development and innovation. Originality/value (State of the art): By improving these influential indicators, cigarette products can effectively enhance their performance in th…
subject: Articles
  topic: section
subject: China
  topic: category
creator: Lei Yang
creator: Hong Tao Feng
creator: Hao Ruo Hu
creator: Chao Li
creator: Jian Bo Zhan
creator: Duo Qing Fan
creator: Ying Tao
creator: Jin Wang
creator: Meng Fei Jiang
creator: Tao Zhang
rights: Copyright (c) 2025 Indonesian Journal of Business and Entrepreneurship (IJBE)
date: 2025-05-31
publication date: 2025-05-31
starting page: 466
ending page: 466
doi: 10.17358/ijbe.11.2.466

Assessing The Influence of Digital Entrepreneurial Ecosystem on Competitive Advantage: Insights From Women Digital Entrepreneurs
type: item
description: Background: The growing importance of the digital entrepreneurial ecosystem (DEE) for business competitiveness, particularly among women digital entrepreneurs, was increasingly recognized. Research suggested that supportive ecosystems offered vital resources and networks. This study investigated this relationship specifically among women digital entrepreneurs in West Java. Purpose: To explain the influence of the DEE on the competitive advantages of women digital entrepreneurs in West Java. Design/methodology/approach: A quantitative method using regression analysis with Smart PLS 4 was applied to data from 135 women digital entrepreneurs in West Java. Findings/Result: The DEE positively and significantly influences the competitive advantages of women digital entrepreneurs in West Java. The relationship is strong and stable, indicating a reliable impact of the digital ecosystem on competitiveness. Conclusion: The DEE is a key driver of competitive advantages for women digital entrepreneurs in West Java, providing essential resources and opportunities. This study offers empirical evidence supporting the relevance of the DEE in fostering competitiveness and contributes to the theoretical understanding. Originality/value (State of the art): This study provides specific empirical evidence on the DEE's influence on the competitive advantages of women digital entrepreneurs in West Java. It offers a theoretical framework and practical insights for leveraging digital network. Future research should explore the role of entrepreneurial communities in this dynamic. Keywords: women digital entrepreneur, digital entrepreneurial ecosystem, competitive advantage, digital entrepreneur
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Ratih Purbasari
creator: Siti Alyqha Mahira
creator: Imam Suwandi
rights: Copyright (c) 2025 Ratih Purbasari, Siti Alyqha Mahira, Imam Suwandi
date: 2025-09-30
publication date: 2025-09-30
starting page: 700
ending page: 700
doi: 10.17358/ijbe.11.3.700

The Role of Entrepreneurial Motivation as A Mediator for The Campus Environment and Entrepreneurial Self-Efficacy in Generation Z
type: item
description: Background: Micro, Small, and Medium Enterprises (MSMEs) played a very important role in the national economy, including in the city of Surabaya. Generation Z, who studied at entrepreneurship-based universities, had great potential in the MSME sector through their creative and innovative character. Their success in running a business was determined not only by this potential but also by internal and external factors. A supportive campus environment, individual levels of entrepreneurial self-efficacy, and entrepreneurial motivation were important elements that directly impact the business performance. Purpose: This study aims to analyze the influence of factors that affect business success in Generation Z, consisting of entrepreneurial self-efficacy, campus environment, and entrepreneurial motivation. Design/methodology/approach: This quantitative study used primary data. The respondents of this study were Generation Z as business actors at X University in Surabaya, with a sample of 100 people taken through purposive sampling techniques using questionnaires. Data analysis was performed using SmartPLS 4.0 to determine the relationship between entrepreneurial self-efficacy, campus environment, and entrepreneurial motivation on business success. Findings/Results: The results of the study show that entrepreneurial self-efficacy and campus environment have a significant influence on entrepreneurial motivation in Generation Z as entrepreneurs, which ultimately has a positive impact on their business performance. Entrepreneurial self-efficacy and campus environment shown to not only affect entrepreneurial motivation and business performance directly but also have an indirect influence through entrepreneurial motivation as a mediating variable. This result indicates that Generation Z's business performance is significantly influenced by entrepreneurial self-efficacy, campus environment and entrepreneurial motivation. Conclusion: Generation Z involved in MSMEs will succeed if…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Beatrix Adelaide Herijanto
creator: Srinathasya Br Sitepu
rights: Copyright (c) 2025 Beatrix Adelaide Herijanto, Srinathasya Br Sitepu
date: 2025-09-30
publication date: 2025-09-30
starting page: 660
ending page: 660
doi: 10.17358/ijbe.11.3.660

Reimagining Consumer Analytics: Predictive and Real-Time Insights Through Dynamic Structural Equation Modeling
type: item
description: Background: Prior research had predominantly emphasized traditional Structural Equation Modeling (SEM), with limited exploration of dynamic SEM. Yet, dynamic SEM was essential, as it enhanced the precision of real-time consumer behavior prediction. Objectives: This study critically examined recent advances in dynamic SEM, focusing on their effectiveness in improving predictive accuracy, model efficiency, and adaptive decision-making in response to temporal variations in consumer behavior. Design/methodology/approach: A review of peer-reviewed empirical studies published between 2010 and 2025 was conducted. Using predefined inclusion and exclusion criteria, relevant works were retrieved from Scopus and Web of Science. Comparative synthesis highlighted differences between traditional and dynamic SEM applications. Findings/Results: The results demonstrate that dynamic SEM substantially outperforms traditional SEM by incorporating temporal dynamics, capturing interindividual variations, and effectively managing intensive longitudinal data. Its strength lies in analyzing large-scale, high-frequency datasets from digital platforms such as Google Analytics, enabling accurate prediction and monitoring of consumer behavior over time. The study further contributes original constructs - including behaviorally relevant triggers, sentiment indicators, personalization measures, and engagement metrics - thus extending the scope of consumer analytics. Conclusion: Dynamic SEM was shown to exert a transformative impact on consumer behavior research and marketing management by supporting real-time behavioral adjustments and agile decision-making. However, challenges remained regarding its computational capacity with large and complex datasets, underscoring the need for advanced data governance and sophisticated analytical tools. Originality/value: The study evaluated the methodological innovations in a unique and systematic way and gave an advice on how to improve the SEM applications…
subject: Articles
  topic: section
subject: United Republic of Tanzania
  topic: category
creator: Chacha Magasi
creator: Aloyce M. Nyamwesa
rights: Copyright (c) 2025 Chacha Magasi, Aloyce M. Nyamwesa
date: 2025-09-30
publication date: 2025-09-30
starting page: 734
ending page: 734
doi: 10.17358/ijbe.11.3.734

Reframing Social Enterprise Policy in Indonesia Through Regulatory Analysis and Practitioner Insights
type: item
description: Background: Social enterprises (SEs) in Indonesia had increasingly played a significant role in addressing multidimensional societal challenges through innovative, community-based approaches. Despite this progress, their development remained constrained by the absence of a coherent legal and institutional framework. Purpose: This study aims to critically examine the extent to which Presidential Regulation No. 2 of 2022 on National Entrepreneurship Development supports the growth and institutional legitimacy of SEs in Indonesia. Design/methodology/approach: Employing a comparative interpretive approach, the study combines critical legal document analysis with qualitative data from in-depth interviews involving twenty SE practitioners across various regions and sectors. Findings/Result: The analysis reveals a significant policy–practice gap. While SEs are referenced in the regulation, the absence of operational definitions, hybrid legal forms, incentive structures, and ecosystem support limits their recognition and functionality. In contrast, SE practitioners operate in informal and adaptive ways, innovating within fragmented institutional contexts and often without formal policy guidance. Conclusion: The findings underscore the need for institutional innovation and the co-creation of legal and policy mechanisms that are reflective of the hybrid realities of SEs. The study proposes the establishment of a dedicated legal framework, the development of tailored incentives, and the strengthening of a collaborative SE ecosystem in Indonesia. Originality/value (State of the art): This research contributes to the global discourse on social enterprise and open innovation by providing context-specific insights from a non-Western setting. It highlights the need for adaptive, inclusive regulatory approaches that bridge the gap between policy narratives and field-level realities in SE development. Keywords: hybrid organization, policy-practice gap, open innovation, regulatory fra…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Agustina Widi Palupiningrum
creator: Joyo Winoto
creator: Noer Azam Achsani
creator: Satyawan Sunito
rights: Copyright (c) 2025 Agustina Widi Palupiningrum, Joyo Winoto, Noer Azam Achsani, Satyawan Sunito
date: 2025-09-30
publication date: 2025-09-30
starting page: 634
ending page: 634
doi: 10.17358/ijbe.11.3.634

Rethinking Perceived Quality Through The Lens of Entrepreneurial Marketing: Pathways To Customer Delight
type: item
description: Background: Entrepreneurial Marketing (EM), which blends entrepreneurship with marketing principles, is crucial in Indonesia’s competitive mobile phone industry. Perceived quality and customer satisfaction are key success indicators, yet the role of gender differences remains underexplored. Purpose: First, it identifies the entrepreneurial marketing factors influencing perceived quality and customer satisfaction among Indonesian mobile phone users. These factors include performance, reliability, conformance, serviceability, durability, assurance, perceived price, product attributes, branding, and corporate image. Second, it analyzes whether satisfaction levels differ between male and female customers. Design/methodology/approach: This study applied a quantitative research design with survey data gathered from mobile phone users in Jakarta, Bandung, Surabaya, Medan, Semarang, Yogyakarta, Surakarta, and Makassar. These cities represented diverse demographic and economic contexts. A structured questionnaire measured ten factors of perceived service quality, and canonical discriminant analysis was used to test gender-based differences in satisfaction. Findings: The findings provide fresh insights for business professionals. Male and female customers share similar perceptions regarding many aspects of service quality. However, the study highlights that assurance and after-sales services, such as warranty, repair time, and spare parts, are more important for female customers. It indicates the need for firms to design strategies that recognize gender-specific priorities. Notably, the study confirms that female customers represent an equally vital market segment, challenging conventional practices that often prioritize men in marketing approaches. Conclusion: Perceived service quality significantly impacts customer satisfaction within entrepreneurial marketing. Differences in perception and satisfaction levels between male and female customers indicate that gender is crucia…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Paskalis Dio Bramantyo
creator: Christian Herdinata
creator: Murpin Sembiring
creator: Christina Whidya Utami
creator: Liliana Dewi
rights: Copyright (c) 2025 Paskalis Dio Bramantyo, Christian Herdinata, Murpin Sembiring, Christina Whidya Utami, Liliana Dewi
date: 2025-09-30
publication date: 2025-09-30
starting page: 569
ending page: 569
doi: 10.17358/ijbe.11.3.569

Customer Experience, E-Service Quality, and Loyality in Online Food Delivery: The Case of Mie Gacoan
type: item
description: Background: The increasing popularity of online food delivery (OFD) services has prompted many restaurants, including Mie Gacoan, to adopt these platforms. However, in practice, Mie Gacoan frequently encounters customer complaints regarding order discrepancies when placing orders through various OFD platforms. Purpose: This study aims to analyze the factors contributing to customer complaints by examining customer experience and customer satisfaction, particularly in minimizing order discrepancies in online food delivery services. By understanding these factors, Mie Gacoan can enhance customer loyalty while maintaining a positive brand image on the OFD platforms it utilizes. Design/methodology/approach: This study employs a non-probability voluntary sampling method, successfully gathering data from 173 qualified respondents to ensure validity. A descriptive analysis and Partial Least Squares Structural Equation Modeling (PLS-SEM) approach are used to test the hypotheses, allowing for the evaluation of multiple relationships among the variables within the research model. Findings/Result: The findings indicate that customer experience and e-service quality significantly influence customer satisfaction, which in turn impacts customer loyalty. The study emphasizes that strengthening customer loyalty requires first enhancing customer satisfaction by improving problem-solving mechanisms within the customer experience and refining compensation policies in e-service quality. Conclusion: The results highlight that customer satisfaction plays a crucial mediating role in fostering customer loyalty, as customer experience and e-service quality exert a stronger influence on satisfaction than on loyalty. Originality/value (State of the art): This study contributes to the existing literature by providing empirical insights into the role of customer experience and e-service quality in shaping customer satisfaction and loyalty in the online food delivery sector. The findings offer p…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Alvin Nurwansyah
creator: Hartoyo
creator: Budi Suharjo
rights: Copyright (c) 2025 Alvin Nurwansyah, Hartoyo, Budi Suharjo
date: 2025-09-30
publication date: 2025-09-30
starting page: 581
ending page: 581
doi: 10.17358/ijbe.11.3.581

https://journal.ipb.ac.id/ijbe/article/view/63293
type: item
title: Examining The Interplay of Government Policies, University Support, and Industry Involvement in Driving Startup Performance and Economic Growth Through Innovation Capacity and Entrepreneurial Skills Development
description: Background: Startups were pivotal drivers of innovation and economic growth, yet they faced systemic challenges such as limited funding, market volatility, and skill gaps. While government policies, universities, and industries individually supported entrepreneurial ecosystems, their combined impact and mediating mechanisms remained underexplored. This study addressed this gap by introducing the Triplex Model, which investigated how governmental initiatives, academic support, and industrial participation synergistically enhanced startup performance and economic development. Purpose: Our study introduces the Triplex Model, which investigates the dynamic interplay between governmental policies, academic support, and industrial participation in driving startup performance and economic growth. It focuses on the mediating roles of innovation capacity and entrepreneurial skill enhancement within this context. Design/methodology/approach: A structural equation modelling (SEM) approach was utilized to analyze data from 762 startup founders across Indonesia, Malaysia, and Singapore. The study integrated Systems of Innovation Theory and the Triple Helix Model to provide a robust theoretical framework for understanding entrepreneurial ecosystems. Findings/Result: The analysis reveals that governmental initiatives, university support, and industry involvement significantly influence startup success and economic expansion through the intermediary roles of innovation capacity and entrepreneurial skill enhancement. These findings highlight the critical importance of a collaborative and synergistic approach to fostering innovation and entrepreneurship. Conclusion: Our study offered valuable insights for policymakers, academic institutions, and industry leaders. It underscored the need to foster collaborative environments, align strategic initiatives with innovation-driven objectives, and strengthen entrepreneurial ecosystems to promote sustainable economic development. Originality/…
subject: Articles
  topic: section
subject: Indonesia
  topic: category
creator: Muhammad Asif Khan
creator: David Pangaribuan
creator: Tutty Nuryati
creator: Ahmad Syamil
rights: Copyright (c) 2025 Muhammad Asif Khan, David Pangaribuan, Tutty Nuryati, Ahmad Syamil
date: 2025-09-30
publication date: 2025-09-30
starting page: 605
ending page: 605
doi: 10.17358/ijbe.11.3.605