Shalihati, Fithriyyah, Raden Isma Anggraini, Suhendi, and Muchamad Bachtiar. “HOUSEHOLD CUSTOMER SEGMENTATION BASED ON SATISFACTION USING THE CHAID METHOD”. Indonesian Journal of Business and Entrepreneurship 6, no. 3 (November 9, 2020): 249. Accessed December 24, 2025. https://journal.ipb.ac.id/ijbe/article/view/33234.