RAHMA, Arya Emerald Dwiguna; UTAMI, Christina Whidya. The Influence of Hedonic Consumption Tendency and Scarcity Message on Impulsive Buying Mediated By Positive Emotions. Indonesian Journal of Business and Entrepreneurship, [S. l.], v. 11, n. 1, p. 199, 2025. DOI: 10.17358/ijbe.11.1.199. Disponível em: https://journal.ipb.ac.id/ijbe/article/view/59316. Acesso em: 24 dec. 2025.