RAHMAN, Fandi Yanuar; YULIATI, Lilik Noor; SIMANJUNTAK, Megawati. The Influence of Marketing Mix and Word of Mouth Towards Brand Image and Usage of Online Bike Usage. Indonesian Journal of Business and Entrepreneurship, [S. l.], v. 5, n. 3, p. 287, 2019. DOI: 10.17358/ijbe.5.3.287. Disponível em: https://journal.ipb.ac.id/ijbe/article/view/27423. Acesso em: 24 dec. 2025.