PERANCANGAN SISTEM PENUNJANG KEPUTUSAN INTELIJEN UNTUK SELEKSI KONSEP PRODUK BARU ASAP CAIR TEMPURUNG KELAPA

Ervina Mela Dewi, Yandra Arkeman, Erliza Noor, Noer Azam Achsani

Abstract


Derived products from coconut shell wood vinegar in Indonesia are still limited, consequently need to

develop new products. Critical step of new product development is product concept selection. Currently, product

concept selection has been done based on intuition by decision makers and it mostly gained the fail products.

Therefore, it needs to design a decision support system for selecting product concepts of coconut shell wood

vinegar with intelligent system. The objective of this study was to obtained the intelligent decision support system

for selecting new product concept. In detail, the objectives were to gain new product concepts of coconut shell

wood vinegar, design success prediction model and design priority and recommendation determination model

for selecting new product concepts. Literature study was carried out to find the new product concepts,

backpropagation artificial neural networks was applied for prediction model, and pairwise comparation also

Bayes method used to design priority and recommendation determination model. The intelligent decision support

system for selecting new products concept model can be used to rank priority of coconut shell wood vinegar new

product concepts. The new products concepts as first priority are supporting products for agriculture include

fertilizer, growth hormone, pesticide, herbicide, insecticide, fungicide, and repellent.

Keywords: coconut shell wood vinegar, new product concept selection, intelligent decision support system


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